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AdsBench VS ShellNewHandler

Compare AdsBench VS ShellNewHandler and see what are their differences

AdsBench

Find winning dropshipping products from real Meta ad scale

Rating
0 reviews
Pricing
Freemium €9.9 / Monthly (Week Pass, 25 credits)
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Alternatives Is it good?
ShellNewHandler

SourceForge.net: ShellNewHandler details page

Rating
0 reviews
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Alternatives Is it good?
BusinessLOG SOC
A centralized log management and SIEM platform built for compliance, auditing, anomaly detection, and infrastructure visibility. sponsored
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, ShellNewHandler seems to be more popular. It has been mentioned 2 times since March 2021.

social mentions
0 vs 2
Marketing Analytics popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

AdsBench
ShellNewHandler
Website adsbench.com sourceforge.net
Pricing
Freemium €9.9 / Monthly (Week Pass, 25 credits) Official pricing
—
Company Startup from Portugal · 1 - 9 employees · 2026 —
Listed in
Advertising Marketing Analytics Competitive Intelligence SaaS / E-commerce Tools , E-commerce Dropshipping Dropshipping Analysis +4
Cloud Storage Monitoring Tools File Sharing Website Monitoring +1

About AdsBench and ShellNewHandler

In their own words, as submitted to SaaSHub.

AdsBench
ShellNewHandler

AdsBench is an ad research tool for dropshippers, media buyers and e-commerce brands that advertise on Facebook and Instagram. It tracks millions of Meta ads and groups them by creative, so you see how many ads a store is running with the same video or image. That count is the real signal of...

Read more about AdsBench

No description of ShellNewHandler yet.

Features and specs

What each product offers, as listed by its team.

AdsBench 5 features
ShellNewHandler 0 features
  • Competitor ad research
    AdsBench is positioned as an ad intelligence tool. It lets marketers see the ads competitors run, which helps with benchmarking and with spotting messaging and creative trends in their niche.
  • Creative inspiration
    A searchable collection of ads can speed up brainstorming for copy, visuals, and offers. Teams can start from formats that already appear to work instead of starting from scratch.
  • Time savings
    Centralizing ad discovery in one place is faster than manually browsing the ad libraries of each platform. This matters most to small teams and freelancers with limited research time.
  • Useful for campaign planning
    Seeing how long ads have run and how advertisers structure their funnels can inform budget, angle, and platform decisions before launch.
  • Accessible to smaller teams
    Tools in this category are usually a cheaper alternative to agency-level competitive research. They give solo marketers and small businesses insight they would otherwise lack.

No features have been listed yet.

Analysis

An editorial look at what each product does well and who it suits.

AdsBench
ShellNewHandler

No analysis of AdsBench yet.

Overall verdict

  • ShellNewHandler is a niche, lightweight utility hosted on SourceForge designed to give users more control over the Windows 'New' context menu (the ShellNew menu). It can be considered good for its specific narrow use case, but it is an older, minimally maintained tool that may not suit all users, especially those on modern Windows versions.

Why this product is good

  • Provides direct control over customizing the Windows right-click 'New' menu, allowing users to add or remove file type entries
  • Lightweight and free, without bundled bloatware typical of some other free utilities
  • Simple and focused in scope, making it easy to understand for its specific purpose
  • Open distribution via SourceForge allows transparency and no-cost access

Recommended for

  • Power users who want to declutter or customize the Windows New context menu
  • IT administrators managing standardized desktop environments across multiple machines
  • Users comfortable with older utility-style tools and Windows registry-related tweaks
  • Not recommended for casual users seeking modern, actively supported software with regular updates

Videos

Walkthroughs and reviews on video.

AdsBench 1 video + Add
ShellNewHandler 0 videos + Add

AdsBench demo: find winning products by real Meta ad scale

No ShellNewHandler videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
AdsBench
ShellNewHandler
100% 100%
Marketing Analytics
0% 0%
0% 0%
File Sharing
100% 100%
100% 100%
Advertising
0% 0%
0% 0%
Cloud Storage
100% 100%

Questions & Answers

As answered by people managing AdsBench and ShellNewHandler.

What makes your product unique?

AdsBench's answer

  • Scale per creative: AdsBench groups ads that use the same video or image, even across different pages, and counts the copies. A store testing a product runs one ad; a store with a winner runs dozens. That count is the signal the Meta Ad Library does not show.
  • Group ads five ways, not one by one: by creative (same video or image, counted across pages), by copy (same ad text, even with different visuals), by funnel, either the display URL or the actual link the click opens (every creative pushing the same offer), or by advertiser (every ad from one Facebook page). The number of copies in each group is the signal of scale the Meta Ad Library does not show: a store testing a product runs one ad, a store with a winner runs dozens.
  • Official EU reach and demographics for each ad (age, gender, country), from the transparency data Meta publishes under the EU Digital Services Act.
  • Supplier price next to each product: the same item on AliExpress, cheapest first, so you see the margin before ordering a sample.
  • On-demand search for any keyword in any country, kept up to date for 30 days.

Why should a person choose your product over its competitors?

AdsBench's answer

  • Price: AdsBench starts at €9.90 for a week or €29 per month. AdSpy costs $149 per month and Minea starts at $49 per month.
  • Focus: it is built only for Meta ads (Facebook and Instagram), with the deduplication and EU reach data that generic multi-platform spy tools skip.
  • Less noise on small stores: because ads are grouped by creative, a product running 40 copies stands out from one running a single test ad.
  • Free preview before paying, no card needed.

How would you describe the primary audience of your product?

AdsBench's answer

Dropshippers and Shopify store owners looking for products to test, media buyers who need to see which creatives competitors are scaling, and small e-commerce brands and agencies that advertise on Facebook and Instagram, mainly in Europe, the US and Brazil.

What's the story behind your product?

AdsBench's answer

AdsBench started in Portugal in 2026 from a simple frustration: the Meta Ad Library shows every ad one by one, but the question that matters when choosing a product is how hard a store is pushing it. The answer is in the copies. Stores that find a winner duplicate the same video across many ads and pages, so AdsBench was built to group those copies, count them and link each campaign to the store and the supplier behind it.

Which are the primary technologies used for building your product?

AdsBench's answer

  • Node.js and Express
  • PostgreSQL for the ad database and DuckDB for the library queries
  • Playwright for data collection
  • Meta Ad Library API and EU transparency (DSA) data
  • Cloudflare
  • Polar for payments

User comments

Share your experience with using AdsBench and ShellNewHandler. For example, how are they different and which one is better?

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

AdsBench 0 mentions
ShellNewHandler 2 mentions

Tracking AdsBench since Sep 2026.

  • I recently got libreoffice, but now the new option in right click looks like a mess. Can someone help me get rid of them please?
    Use Shell New Handler. Run the portable app and simply untick the items you don't want to appear in your new context menu. Source: about 4 years ago
  • This menu should be easy to add/remove programs to... Who is really creating Access Databases from this menu often enough to keep it here? (Not me!) Is there an easy way to edit this?
    I've always used ShellNewHandler for this. It's a really simple portable utility that allows you to remove most of the items from that menu. Tested it out on Windows 11 and it's still compatible. Source: over 5 years ago

Alternatives to AdsBench and ShellNewHandler

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