CDK is a secure, SOC 2-compliant dealership software solution provider whoโs fully integrated for all areas of the automotive dealership โ from the Front Office, Back Office, Service and Parts, and all areas in between.
Our mission is to help dealers sell and service more cars and run more efficient operations by developing solutions and services that streamline workflows, most notably the CDK Dealership Xperience Platform.
The following suites are fully integrated into the Dealership Xperience Platform and thoughtfully designed to help elevate the customer experience while running a dealership more effectively:
โข Foundations Suite: Go beyond the DMS with everything you need to run your dealership, including unmatched multi-store Accounting and CDK SimplePay, built for enterprise dealers.
โข Fundamentals Suite: A more streamlined Foundations Suite, built for one-to-two site franchise, independent and used car dealers.
โข Vehicle Inventory Suite: Manage dealership inventory and price more profitability with the power of AI.
โข Modern Retail Suite: Have customers start car buying online and finish in store seamlessly with integrated CRM, Digital Retail and F&I workflows.
โข Fixed Operations Suite: Build trust with to-the-penny RO pricing, video and texting communication platforms, and accurate Parts ordering.
โข Intelligence Suite: Access advanced analytics with predictive insights, comparative analysis and total visibility to your dealershipโs performance.
In addition to powerful technology, CDK is known for fast, high-touch support. Dealers get chat responses in under a minute and phone assistance in under 2 mins. Over 90% of support interactions receive top satisfaction ratings, and 97% of dealers say CDKโs Customer Success teams make it easier to hit their goals.
With 50+ years in the automotive retail industry and serving over 15,000 dealers, CDK is committed to helping dealers find success through powerful, relevant technology.
CDK Dealership Xperience Platform
The CDK Dealership Xperience Platform incorporates a fully integrated series of suites to help you elevate the consumer experience while running your dealership more effectively.
CDK Foundations Suite
At the core of the CDK Dealership Xperience platform is this complete solution set designed to strengthen every part of your dealership from the front to the back.
CDK Fundamentals Suite
Tailored to suit the needs of one-to-two-site franchise dealers and independent auto dealers, the CDK Fundamentals Suite is a proven and scalable core business system empowering dealerships to reach their full potential.
CDK Modern Retail Suite
Consumers expect all transactions to be more convenient. Surpass their expectations with this advanced suite for the CDK Dealership Xperience platform.
CDK Vehicle Inventory Suite
Increase profitability with real-time, AI-enhanced inventory. Streamline your processes and make more informed decisions.
CDK Fixed Operations Suite
Utilize the most comprehensive solution in the industry to build loyalty and maximize Service and Parts revenue. Integrates with the CDK Dealership Xperience platform.
CDK Intelligence Suite
Fine-tune your dealership's performance with advanced analytics, AI and machine learning integrated into the CDK Dealership Xperience platform.
Customer Support
CDK Customer Care Portal provides seamless and efficient access to several support options for all CDK products, including AI-driven self-service, live agent chat, phone support and online case submissions
CDK Global is considered good for businesses in the automotive industry that are looking for comprehensive technology solutions. Its robust suite of products and long-standing industry experience make it a reliable choice for automotive retailers seeking to optimize their operations.
We have collected here some useful links to help you find out if CDK Global is good.
Check the traffic stats of CDK Global on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of CDK Global on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of CDK Global's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of CDK Global on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about CDK Global on Reddit. This can help you find out how popualr the product is and what people think about it.
CDK Global, a prominent player in the automotive industry, primarily focuses on providing software solutions for automobile dealership management and eCommerce tools. Despite its significant market presence, public opinion on CDK Global presents a mixed picture, with notable areas of both strength and concern.
CDK Global competes in a dynamic marketplace against formidable rivals such as AutoDealer Plus, Mathnary DMS, Dealertrack, Dealer.com, RevolutionParts, Dealer Inspire, and DealerOn. The competitive landscape requires constant innovation and adaptation to maintain market relevance.
As a major provider, CDK Global operates across numerous industries worldwide, which speaks to its substantial reach and influence. Within the context of dealership management systems (DMS), CDK Global, alongside companies like Reynolds and Reynolds (R&R), commands a significant portion of the market, contributing to the companyโs strong positioning within the industry. It is notable that ADP Dealer Services, now a part of CDK Global, serves a wide array of automotive sectors, including auto, truck, motorcycle, and heavy equipment dealerships. This vast service expanse underlines the robustness of CDK's offerings.
Public sentiment regarding CDK Globalโs tools highlights several areas for improvement. While the company is recognized for its powerful software solutions that address various dealership needs, users often report dissatisfaction with certain facets. A recurring critique focuses on the customer support provided to auto dealers, which many consider subpar. This perceived lack of individualized customer care has led to frustrations among clients.
Moreover, there is substantial feedback regarding the user experience associated with CDK's platforms. Despite their functional strengths, CDK Global's systems are frequently described as outdated, contributing to user impatience and a desire for more contemporary solutions. The slow pace of modernization efforts by CDK has been a significant point of contention and remains a critical area for the company to address moving forward.
CDK Global has recognized the importance of enhancing its customer experience and is reportedly making efforts to modernize its offerings. However, whether these initiatives will meet the expectations of their user base and improve public perception is yet to be seen. Time will be the ultimate test of the company's ability to adapt to evolving market demands and customer preferences.
In summary, CDK Global retains a prominent position in the dealership management market with a considerable portion of the market share. However, the company faces substantial challenges related to customer support and user experience. Addressing these areas will be paramount for CDK Global to sustain its market leadership and enhance its reputation among existing and potential clients.
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