
Marketing research with clear next steps. Ad testing, brand tracking, and market mapping for growing B2C brands.
A startup from the Czech Republic that is founded by Jiri Boudal, Vojtech Prokes, Libor Morkovsky, Lukas Toth, Marek Nebesar.
This page is designed to help you find out whether Behavio is good and if it is the right choice for you.
Behavio is a marketing research platform that measures how consumers actually decide, using implicit, behavioral testing on representative samples of real people. Growing B2C brands use it for ad testing, brand tracking, and market mapping across 25+ countries, and every report ends with clear next steps, not just charts. Behavio has worked with 500+ consumer brands including Notino, Kiwi.com, and Heineken, backed by a benchmark database of 5,000+ brands.
AD TESTING Test any creative at any stage, from concept and storyboard to final video, with 500+ real respondents per test. You get second-by-second emotion and brand recall curves, AI attention heatmaps, and scene-level fixes ("move the brand cue to the first 2.5 seconds") in 5–7 days.
BRAND TRACKING See how your brand is known, felt, and chosen over time, and against competitors. Because Behavio measures fast, intuitive memory associations rather than considered survey answers, shifts show up before they hit sales. Every wave includes a human-validated Key Insight that translates metric movement into business outcomes. First results in 14 days after kickoff.
MARKET MAPPING Map which consumer needs drive purchase in your category, which are already owned by competitors, and which are free to take. You get a ranked shortlist of the highest-opportunity needs in the same dashboard, with results in two weeks.
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Ad Testing
Launch what works, fix what doesn't, before you spend your budget. Diagnoses your creative scene by scene and tells you exactly how to optimize it. Video, static, concept, storyboard. Results in 3-7 days.
Brand Tracking
Track your brand against competitors and get clear next steps to grow. Connects all your metrics into one clear next move.
Market Mapping
ind the gaps in your market and choose the best brand proposition. Strategic research fast enough to run before big brand decisions.
Actionability Framework
Every result comes with specific next steps you can take. A recommendation engine built into all three products classifies your brand by size and applies behavioral science, then a brand expert validates the move.
Expert support
Top brand research consultants at your side whenever you need them.
Advanced Behavioral Methodology
Cutting-edge behavioral science, visualized in an intuitive dashboard. Scored against a 5,000+ brand benchmark database.
Scalable
Built to grow with your markets, speed, and budget. Used across 25+ markets.
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Marketing leaders at growing B2C brands, CMOs, heads of marketing, and brand managers who need fast, clear answers before they spend budget. They want to know which ad will work, how their brand is really doing, and where to grow next, without waiting weeks for a report they have to decode.
Behavio set out to make subconscious research that actually predicts what people do, at a fraction of the cost of neuroscience or big agencies. Hundreds of brands and years of client data later, that idea became three connected tools, Ad Testing, Brand Tracking, and Market Mapping, that each end with a clear next step. Actionable, scalable, and built on real behavioral science.
Behavio runs on behavioral science, not opinion surveys. It uses implicit (System 1) memory testing to capture the fast, intuitive associations that drive ~95% of buying decisions, plus AI predictive models for creative testing, second-by-second emotion and attention analysis, and AI attention heatmaps built on the UNISAL Oxford eye-tracking model. Every result is scored against a benchmark database of thousands of brands and passed through a recommendation engine that turns metrics into a clear next step, then validated by a brand expert.
Most research tells you what happened. Behavio tells you what to do next. You get marketing research with clear next steps, built on behavioral science, delivered through one dashboard for your market, your brand, and your ads. Faster and more affordable than agencies, more connected and more actionable than single-tool software.
Your job is hard enough: build the brand, hit short-term sales, and prove ROI to the board, all at once. Most research hands you 100 slides and no answer. Behavio hands you the answer. Every report ends with a specific next step you can act on tomorrow, backed by behavioral science and real client data, with brand research specialists on hand when you need them.
We have collected here some useful links to help you find out if Behavio is good.
Check the traffic stats of Behavio on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Behavio on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Behavio's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Behavio on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
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Is Behavio good? This is an informative page that will help you find out. Moreover, you can review and discuss Behavio here. The primary details have been verified within the last quarter. So they could be considered up to date. If you think we are missing something, please use the means on this page to comment or suggest changes. All reviews and comments are highly encouranged and appreciated as they help everyone in the community to make an informed choice. Please always be kind and objective when evaluating a product and sharing your opinion.
Every result comes with specific actions you can take, not just data. A clear brief that tells you what to change and why.