Altcraft
Altcraft is a unified marketing hub. Centralize data, personalize interactions, and drive growth — with full control.
A startup from Russia that is founded by Denis Chumachenko.
Altcraft is a unified marketing hub. Centralize data, personalize interactions, and drive growth — with full control.
A startup from Russia that is founded by Denis Chumachenko.
This page is designed to help you find out whether Altcraft is good and if it is the right choice for you.
Altcraft develops software for marketing and customer experience management, helping companies turn fragmented tools into a single, coherent system.
Since 2015, Altcraft has been working with businesses across multiple industries, delivering solutions that bring together customer data, communications, automation, loyalty programs, and analytics in one ecosystem.
The platform covers the entire marketing lifecycle — from data collection and segmentation to personalized communication and performance analysis. Built on a unified core, all modules are natively connected, so teams can launch campaigns, automate customer journeys, and maintain consistent interactions across channels without complex integrations.
Altcraft is deployed on-premises, giving companies full control over their data, security, and marketing processes.
Listed in
Deployment options
Cloud or On-Premises
Supported communication channels
Email, SMS, Web Push, Mobile Push, Telegram, Viber, WhatsApp, Notify, Custom Channels
Customer data management
Unified profiles, import/export via file, API, SQL; multi-subscription support
Audience segmentation
Personal, behavioral, transactional data; dynamic and fixed segments
Content editors
Email (drag-and-drop, HTML), Push, SMS, Rich Push
Testing capabilities
A/B/n testing, Global control groups
Retargeting
Audience sync with Facebook, Google Ads, VK Ads, Yandex.Audience
Loyalty program support
Promo code generation, import/export, auto insertion into messages
Forms & surveys
Form builder, style customization, NPS, results export
Pop-up management
4 types, 18 templates, code editor, script and Tag Manager placement
Analytics
Channel reports, traffic, funnels, LTV, cohorts, click maps
Security
Role-based access, 2FA, LDAP, password policies
Integrations
20+ built-in: Firebase, AppMetrica, SMS services, LPGenerator, Tilda, etc.
Mobile SDK (mSDK)
Push support in mobile apps: auto subscription, delivery tracking, retries
Altcraft stands out for its flexibility and performance. It offers both cloud and on-premise deployment options, allowing businesses to choose the best solution for their needs, with the ability to host on their own servers. The platform excels in handling large volumes of data and ensures high performance, making it an ideal choice for businesses that need robust, scalable solutions for customer data management and marketing automation.
Altcraft Platform offers a wide range of tools and the option to deploy on-premises, providing full control over data and eliminating reliance on cloud services. It includes robust security features like LDAP support, two-factor authentication (2FA), audit logs, and role-based access control. Additionally, the platform leverages machine learning algorithms (Best Send Time) to optimize message delivery timing.
The primary audience for Altcraft Platform includes CRM managers, marketers, and analysts who are focused on customer data management, targeted communication, and performance analysis. These users rely on the platform to streamline marketing processes, optimize customer engagement, and gain valuable insights through data-driven strategies.
AlfaStrakhovanie, Aviasales, MatchTV, Leon, BNB-Bank, RuStore, YooMoney
We have collected here some useful links to help you find out if Altcraft is good.
Check the traffic stats of Altcraft on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Altcraft on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Altcraft's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Altcraft on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
The latest comments about Altcraft on Reddit. This can help you find out how popualr the product is and what people think about it.
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Is Altcraft good? This is an informative page that will help you find out. Moreover, you can review and discuss Altcraft here. The primary details have not been verified within the last quarter, and they might be outdated. If you think we are missing something, please use the means on this page to comment or suggest changes. All reviews and comments are highly encouranged and appreciated as they help everyone in the community to make an informed choice. Please always be kind and objective when evaluating a product and sharing your opinion.
