Software Alternatives, Accelerators & Startups

Zoho Books VS Ocamba

Compare Zoho Books VS Ocamba and see what are their differences

Zoho Books logo Zoho Books

Smart Accounting for Growing Business
Visit Website

Ocamba logo Ocamba

An all-in-one marketing solution designed to help you increase your revenue with push notifications, web & mobile analytics, and ad exchange technology.
  • Zoho Books Landing page
    Landing page //
    2022-03-08

Online accounting software designed for business to manage invoices, bills, banking and inventory. Sign up for free today.

  • Ocamba Hood Reports designer
    Hood Reports designer //
    2024-05-13
  • Ocamba Hood tags manager
    Hood tags manager //
    2024-05-13
  • Ocamba Scheduled tasks
    Scheduled tasks //
    2024-05-13
  • Ocamba Hood message templates
    Hood message templates //
    2024-05-13
  • Ocamba Hood audience segments
    Hood audience segments //
    2024-05-13
  • Ocamba Adex reports designer
    Adex reports designer //
    2024-05-13
  • Ocamba Adex external demand
    Adex external demand //
    2024-05-13
  • Ocamba Adex conversion manager
    Adex conversion manager //
    2024-05-13
  • Ocamba Adex campaign manager
    Adex campaign manager //
    2024-05-13
  • Ocamba Adex bidding
    Adex bidding //
    2024-05-13
  • Ocamba Adex zones
    Adex zones //
    2024-05-14

Ocamba Marketeer is a comprehensive suite of enterprise management solutions, currently featuring 2 apps - Hood Engage and Adex.

It is designed for publishers, advertisers, e-commerce owners, affiliates, and any other professionals aiming to expand their business through push notifications and ad exchange technologies.

The Hood Engage app leverages web and mobile user behavior analytics to deliver targeted push notifications, and therefore, it helps increase customer engagement, improve user retention, and generate relevant leads.

The Adex app plays a crucial role in optimizing pricing for buying and selling ad inventory via RTB or local ad serving, monetizing push notifications, and increasing the efficiency of your ad inventory management.

With Ocamba, you can access all these features on a single platform without needing to pay for multiple tools.

Additionally, it allows you to enjoy a dedicated account manager, 1-on-1 onboarding, and customer support.

To discover more about Ocamba, visit our website at ocamba.com, and sign up for a personalized, live demo with our experts.

Zoho Books features and specs

No features have been listed yet.

Ocamba features and specs

  • Reports designer: A drag&drop reports designer with 100+ measures and dimensions to make informed decisions.
  • Tag manager (Hood): Set up & adjust tags in real-time as users interact with your service.
  • Audience segments (Hood): Create user groups based on their characteristics & behavior with 13 segmentation options for more targeted push campaigns.
  • Message templates (Hood): Design & preview your creatives directly in the app to save time and streamline the entire process.
  • Scheduled tasks: Automate deliveries to adjust to user time zones, ensure consistent scheduling each week, day, or hour, set quiet hours, and schedule deliveries within specific time frames, and much more.
  • Member management: Manage team members’ access to sensitive information and critical functions, and track their actions on the platform.
  • A/B testing (Adex): Test different versions of your marketing strategy to make more informed choices.
  • Zones (Adex): Choose the ad placement that fits your strategy the best - Display, Native, Widget, Banner, Smartlink, Push.
  • External demand (Adex) : Access 400+ trusted Ad Networks.
  • Bidding (Adex): Determine how you want your ad inventory to be purchased and how ads are served to users.
  • Conversions manager (Adex): Understand ad performance, analyze which ads drive conversions, and refine your bidding strategies.

Zoho Books videos

Zoho Books Overview | US Edition

More videos:

  • Tutorial - Zoho Books Accounting Software Review / Tutorial - Part 1
  • Review - Quickbooks vs Zoho Books
  • Review - Zoho Books Review
  • Review - Zoho Books Review 2021
  • Review - QuickBooks vs Zoho Books: Which Is Better?
  • Review - What is Zoho Books - Zoho Books Review - Zoho Books Pricing Plans Explained
  • Review - Zoho Books Review - 3 Reasons Not To Use Zoho Books - Walktrough, top features, Pros And Cons

Ocamba videos

How to schedule tasks on Ocamba?

More videos:

  • Tutorial - How to track and analyze analytics on Ocamba?

Category Popularity

0-100% (relative to Zoho Books and Ocamba)
Accounting
100 100%
0% 0
Push Notifications
0 0%
100% 100
Bookkeeping
100 100%
0% 0
Mobile Push Messaging
0 0%
100% 100

Questions and Answers

As answered by people managing Zoho Books and Ocamba.

Why should a person choose your product over its competitors?

Ocamba's answer:

Cost-Effectiveness: Ocamba combines multiple apps within a single platform, eliminating the need for separate tools.

High Performance: Ocamba’s Adex app supports a high volume of transactions per second with minimal latency, ensuring real-time campaign management even under heavy demand.

Advanced Targeting and Personalization: Adex offers dynamic ad placements and precise targeting using 100+ metrics, while Hood increases customer engagement with multi-channel messaging and push notification personalization.

User-Friendly Reporting: Both Hood and Adex feature intuitive reporting systems that simplify data analysis and decision-making for marketers.

How would you describe your primary audience?

Ocamba's answer:

Publishers, advertisers, marketing agencies, e-commerce owners, affiliates, or any other professional who wants to increase their revenue using push and ad exchange technologies.

Who are some of the biggest customers of your product?

Ocamba's answer:

  • Taboola
  • Coinis
  • MonadPlug
  • Has Traffic
  • Kraft&Digital
  • BOLD Int Group
  • Jagger Brand

User comments

Share your experience with using Zoho Books and Ocamba. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Zoho Books and Ocamba

Zoho Books Reviews

5 Best Alternatives to QuickBooks Accounting Software
Excellent navigation and help: The user interface of Zoho Books is clean, intuitive and attractive, with easy navigation links on the side pane to quickly go to Sales, Purchases, Documents, Reports, Dashboard and Banking. There are also numerous support tools, including forums, FAQs and documentation, as well as different ways to contact experts via phone, email and chat.
The 8 Best QuickBooks Alternatives for Small Businesses
Zoho Books includes a long list of features normally available in much more comprehensive applications. With its easy to use interface and tons of help options, Zoho Books is great for the tech novice who is more comfortable with a spreadsheet application than a software application.
Source: www.fool.com
7 Best QuickBooks Alternatives for Small Businesses
Zoho Books is part of the Zoho One suite of services — which includes over 40 different business apps, including customer relationship management, HR tools and reporting options. Zoho Books’ four plans range in functionality, number of users and workflows that are included. First, Zoho offers a free plan. Then, the Standard plan costs $20 per month, the Professional plan...
Source: www.fundera.com
8 Best QuickBooks Alternatives You Can Use in 2021
Zoho Books is another impressive bookkeeping service. This gives an endless number of features, for instance, inventory management, banking integration, etc. The basic plan comes at $9 per month.
Source: techdator.net
The Top 11 Cloud-Based Accounting Solutions for Small Businesses
It’s ideal for small business owners who are looking for a simple way to manage their finances and prepare for their taxes. You can use Zoho Books to automate workflow tasks across all your departments as well.
Source: navitance.com

Ocamba Reviews

We have no reviews of Ocamba yet.
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What are some alternatives?

When comparing Zoho Books and Ocamba, you can also consider the following products

FreshBooks - The ideal accounting software for small business owners.

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

Xero - Xero is online accounting for your small business.

Braze - Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences.

QuickBooks - Business runs better with QuickBooks, the #1 accounting solution for small business.

Airship - Mobile marketing solutions across all major mobile platforms.