Software Alternatives & Reviews

Wappalyzer VS Smartlook

Compare Wappalyzer VS Smartlook and see what are their differences

Wappalyzer logo Wappalyzer

Wappalyzer is a technology profilers and leads data provider. Create lists of websites and contacts that use certain technologies.

Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
  • Wappalyzer Landing page
    Landing page //
    2019-02-21

Sell and market more effectively with technographic insights. Wappalyzer tracks over a thousand technologies across websites of millions of companies to help you to identify new prospects and increase your addressable market.

  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

Wappalyzer features and specs

  • Lead Generation: Yes

Smartlook features and specs

No features have been listed yet.

Wappalyzer videos

Webmaster Tool Review: Wappalyzer

More videos:

  • Review - wappalyzer Tool Review
  • Review - Wappalyzer | Best Information Gathering Browser Extension? | HackCert

Smartlook videos

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Category Popularity

0-100% (relative to Wappalyzer and Smartlook)
Market Research
100 100%
0% 0
Web Analytics
0 0%
100% 100
Lead Management
100 100%
0% 0
Analytics
0 0%
100% 100

User comments

Share your experience with using Wappalyzer and Smartlook. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Wappalyzer and Smartlook

Wappalyzer Reviews

15 Best BuiltWith Alternatives 2022
Data from Wappalyzer is often sourced from browser extensions and in-house crawlers. This only means it has more sample size to track live websites and measure traffic. This method helps you scan pages that crawlers cannot reach such as sections behind a login, checkouts, and shopping carts.
112 Best Chrome Extensions You Should Try (2021 List)
I once said, “how someone can create such an outstanding website” after seeing a site. I wanted to know the framework they had used. I was curious. I used Wappalyzer, and it revealed their CMS type, marketing tools, analytics, CDN, and payment processors. In short, Wappalyzer helps you find out the web technologies used on websites.

Smartlook Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Smartlook Reviews: Everything You Need to Know + Best Alternative in 2023
As you can see, this client complains that he could not cancel his subscription on Smartlook, even after he decided to not use his package anymore. That is, Smartlook charged him despite the fact that he had removed the service. Moreover, he did not get any response from the Smartlook support team.
10 Best Google Analytics Alternatives (Free & Paid)
Want an analytics tool to analyze your mobile app? Smartlook is a behavioral analytics tool for websites and mobile app that can track visitors’ activities across devices. As you know, understanding customer behavior is beyond just looking at raw numbers, which GA offers.
The Top 10 Website Session Recording Tools for 2022
Smartlook keeps track of user activity on websites and in mobile apps. It is software made to capture user screen recordings on your websites. You can watch what website visitors click, type into form fields, where they spend the most time, and how they navigate through each page of your website with the Smartlook session recording software.

Social recommendations and mentions

Based on our record, Wappalyzer should be more popular than Smartlook. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Wappalyzer mentions (4)

  • What language or libraries is this website built with?
    I want to replicate something like this. I've tried https://whatcms.org https://bundlescanner.com https://builtwith.com https://wappalyzer.com to learn. It looks like Jquery Ui to me. Can someone help me please? Source: 10 months ago
  • Someone can tell what site the owner used to make this site pls? I put some photos of the website, there are no writings down like shopify or something else
    You can use https://wappalyzer.com to check what technology the website use. Source: over 1 year ago
  • Portfolio Ideas - An open-source repository for inspiration
    The next and final thing to add is the tech stack of the portfolio website. You can use wappalyzer, or any other service you know to detect the stack. - Source: dev.to / almost 2 years ago
  • Adnetwork trouble
    For the prospecting, I've been playing around with it for a few days but it can definitely improve. Im targeting about 40-70k monthly visitors and for reaching them I use wappalyzer.com and target adsense users with mid level traffic according to them + I use sales nav to scrape the leads of people who have travel writer or food writer on their linkedin bio but the down side of that is you cant tell how big they are. Source: over 2 years ago

Smartlook mentions (2)

What are some alternatives?

When comparing Wappalyzer and Smartlook, you can also consider the following products

BuiltWith - Find out the technology behind websites

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

WhatRuns - Extension that helps you identify technologies used on any website at the click of a button.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

What CMS - WhatCMS.org looks at a variety of factors within a webpage to determine what CMS a website is using.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.