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Userlist VS Marketo

Compare Userlist VS Marketo and see what are their differences

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Userlist logo Userlist

Userlist is an email marketing tool tailored to your SaaS needs. You'll find behavior-based campaigns, segmentation, and full support for company accounts. Userlist is perfect for SaaS marketing, user onboarding, and lifecycle email.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Userlist Landing page
    Landing page //
    2023-05-12
  • Marketo Landing page
    Landing page //
    2023-07-17

Userlist videos

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Userlist 2-Minute Product Tour

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Userlist and Marketo)

Userlist

Marketo

CRM
29 29%
CRM
71% 71
Email Marketing
5 5%
Email Marketing
95% 95
Customer Support
100 100%
Customer Support
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

Share your experience with using Userlist and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Userlist and Marketo

Userlist Reviews

15 best user onboarding software you need to try in 2023
With Userlist you can create sophisticated email marketing strategies, in-app messages, and behavior-based campaigns. It will segment your customer base and let you track progress with each lead. You can maintain multiple mailing lists, then time and trigger one-off messages. This is one of the most sales-focused tools we’ve reviewed, and with corporate clients in mind, it...
Source: www.marketermilk.com
15 Mailchimp Alternatives for SaaS Companies
Userlist's basic plan starts at $99 per month which includes up to 5,000 users. Want to learn more? See what else makes Userlist the best Mailchimp alternative, or start a free trial here.
Source: userlist.com

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

Social recommendations and mentions

Based on our record, Userlist seems to be more popular. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Userlist mentions (8)

  • Would you use this? (Email automation for SaaS)
    My first thought is that Userlist is already doing email automation for B2B SaaS, so what makes you different, my brave incumbent? Are you targeting a more niche audience than Userlist? Are you solving a problem they aren't? Source: 11 months ago
  • Help me get out of stack hell
    - As far as integrating 3rd party APIs: Like most things in software, the answer is "it depends". For example, we're using contentful as the CMS for article pages on our site - for now, that implementation is fairly straightforward, and just added into the next.js package in our turborepo. We're using several external APIs for other things, including Userlist, and Stripe (probably-not-needed disclaimer: I used to... Source: about 1 year ago
  • Email automation
    Userlist (https://userlist.com/) is specifically built for SaaS automation and handling billing lifecycle-type efforts. Source: about 1 year ago
  • Alternatives to Intercom's Series capability
    My vote goes more to userlist.com, but depending I guess on how you collect the data. Source: over 1 year ago
  • Create custom connection between Zapier and Segment?
    I want to use Zapier to sync data from other sources (like Userlist) into Segment. Has anyone done this before and can give some insight as to how difficult this is, and what would be the best place to find someone who can develop such a connection? Source: over 1 year ago
View more

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Userlist and Marketo, you can also consider the following products

Intercom - Intercom is a customer relationship management and messaging tool for web businesses. Build relationships with users to create loyal customers.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Customer.io - We make it easy to send emails triggered by user behavior. Build, measure and improve your emails to activate and retain users

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Papercups - Open source live customer chat

Pardot - Salesforce B2B marketing automation

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