Software Alternatives & Reviews

Segment VS HubSpot

Compare Segment VS HubSpot and see what are their differences

Segment logo Segment

We make customer data simple.

HubSpot logo HubSpot

Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.
  • Segment Landing page
    Landing page //
    2023-10-08
  • HubSpot Landing page
    Landing page //
    2022-01-04

What is HubSpot? HubSpot is an all-in-one CRM platform that provides marketing, sales, customer service, content management, and operations software. It was designed specifically to help businesses generate leads and grow revenue with ease. With HubSpot, there's no more scattered tools and software; everything you need is under one roof.

Why Should You Use HubSpot? HubSpot offers a wide range of features including lead generation tools, automated outreach capabilities, and analytics tools to track progress. With its user-friendly interface, it’s easy to navigate through the various features such as contact management and web page building. You can also set up automated emails to nurture leads down the funnel or set up custom chatbots on your website to quickly answer customer inquiries. Additionally, the HubSpot CRM integrates with over 1,160 third-party apps like social media channels and other business tools, so your business can operate with maximum efficiency.

Segment features and specs

No features have been listed yet.

HubSpot features and specs

  • Free CRM: Yes
  • Business insights: Yes

Segment videos

What is Segment? How to Implement and Use It.

More videos:

  • Review - What's In My Bag: Chrome Industries MXD Segment

HubSpot videos

What Does HubSpot Do | Breaking Down HubSpot's Inbound Marketing Software

More videos:

  • Review - What is HubSpot and what can it do? Get the complete overview.
  • Review - HubSpot vs. Salesforce

Category Popularity

0-100% (relative to Segment and HubSpot)
Analytics
100 100%
0% 0
CRM
0 0%
100% 100
Data Integration
100 100%
0% 0
Email Marketing
0 0%
100% 100

User comments

Share your experience with using Segment and HubSpot. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Segment and HubSpot

Segment Reviews

Top 10 Fivetran Alternatives - Listing the best ETL tools
Acquired by Twilio in 2020, Segment is a Customer Data Platform (CDP) that offers real-time data connectivity and efficient data. Segment's core focus is gathering customer data through event tracking. It has unique features that allow you to segment your customers, and create personas and audiences for better targeting.
Source: weld.app
Top ETL Tools For 2021...And The Case For Saying "No" To ETL
Segment’s API has native library sources for every language, and helps record customer data from sources such as websites, mobile, apps or servers. It helps optimize analytics by piping raw customer data into data warehouses for further exploration and advanced analysis.
Source: blog.panoply.io

HubSpot Reviews

The 5 Best Email Marketing Software of 2023
HubSpot emerges as an all-encompassing marketing solution that offers businesses the tools they need to attract, engage, and delight their audience. Its integration of marketing, sales, and customer service functionalities, coupled with its powerful CRM, positions it as a strategic asset for growth-oriented companies.
11 Best Email Marketing Software for eCommerce in 2023
HubSpot, the renowned all-in-one business platform, secures its place on the list with its powerful email marketing automation capabilities. While its standalone email automation offers standard features, it truly shines when combined with its suite of tools encompassing social media marketing, CRM, and more.
Source: www.getshow.io
10 Best Software for Creating Newsletters: Top Picks!
Hubspot is well-established in the arena of marketing tools. Recognized for its robust all-in-one solution, Hubspot's newsletter creator offers many great features.
Source: publicate.it
5 Best Newsletter Tools & Software for Engaging Emails
The efficiency of Hubspot's platform is amplified by its integration with their CRM and marketing automation tools. This sync-up facilitates the smooth monitoring of email campaigns, allowing companies to segment their target market based on customer behavior and establish automatic follow-up messages based on how people engage with their content.
Source: publicate.it
11 Sendgrid Alternatives For Your Business Email
HubSpot offers several tools for marketing. These include pop-ups, forms, landing pages, chatbots, live chat, and ad tracking. Besides, HubSpot Email Marketing comes with customizable templates and a drag and drop builder. With smart content segmentation and automated workflows, it delivers a seamless experience to the users.

Social recommendations and mentions

Based on our record, Segment should be more popular than HubSpot. It has been mentiond 40 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Segment mentions (40)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Segment.com — Hub to translate and route events to other third-party services. 100,000 events/month free. - Source: dev.to / 3 months ago
  • We made a tool to detect big signups to your SaaS app. Want to be a beta tester?
    Our app – Upollo – connects with your app event data (like Segment) and payment data (like Stripe) to analyze your users and instantly figure out if someone is an important player in your industry. We also help you convert more users, reduce churn, and expand single seats to teams within a company. We're SOC 2 certified and we take data security very seriously. Source: 5 months ago
  • Ledger Live has massive user tracking embedded in it. Here's a fork with all 3rd party trackers removed. See link in comments for context
    Api.segment.io is an API for Twilio for data collection. Source: 5 months ago
  • Best Workflow Automation Software to Streamline Your Development Process
    Twilio Segment caters more to marketing and analytics use cases, offering a customer data platform (CDP) to manage customer data across various channels. Twilio Segment provides comprehensive customer data management by taking complex data from your applications, transforming it into a unified source, and subsequently linking it to various platforms. While its primary focus is on marketing, it can be integrated... - Source: dev.to / 8 months ago
  • What is the most overpriced marketing tech on the market?
    I am working with our marketing team to implement segment.com into the rest of our technology stack. However I personally think that segment is EXTREMELY overpriced (at least for what we use it for). Source: 12 months ago
View more

HubSpot mentions (13)

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What are some alternatives?

When comparing Segment and HubSpot, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Zapier - Connect the apps you use everyday to automate your work and be more productive. 1000+ apps and easy integrations - get started in minutes.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.