Software Alternatives, Accelerators & Startups

Rockee.io VS Smartlook

Compare Rockee.io VS Smartlook and see what are their differences

Rockee.io logo Rockee.io

Rockee is a free-to-try content feedback & performance platform. It helps you understand what your audience thinks of your content. Which means you don’t have to guess anymore from analytics data. Meaning you can make better converting content!

Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
  • Rockee.io Landing page
    Landing page //
    2023-07-11

Rockee is a content feedback platform. It helps you understand what your audience thinks of your content. Which means you don’t have to guess anymore from analytics data. Create and install a Rockee widget in minutes and get results straight away!

  • Learn from verified B2B audiences by job role and function
  • Get qualitative insights on what your audience thinks of your content
  • Use customer insights to make better content

It’s like the Trustpilot of content marketing. And it’s all about championing great content –helping you smash content marketing KPIsand show a return on content investment (ROCI) in the process.

Using Rockee, marketing teams can stop guessing how their content performs from analytics data alone.

Rockee enables you to increase content engagement, conversion and trust by asking the people who really matter – your audience.

  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

Rockee.io

Website
rockee.io
$ Details
freemium £39.95 / Monthly (Collect up to 40 responses a month)
Platforms
Google Tag Manager Wordpress Drupal Webflow Zapier Hubspot
Release Date
2023 May

Rockee.io features and specs

  • Feedback widgets: Embedded or icon options to use on your website
  • Feedback landing pages: Send users to dedicated landing pages for feedback
  • Social proof trust badges: Show readers how good your content is, with social proof from Rockee ratings and reviews

Smartlook features and specs

No features have been listed yet.

Rockee.io videos

No Rockee.io videos yet. You could help us improve this page by suggesting one.

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Smartlook videos

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Category Popularity

0-100% (relative to Rockee.io and Smartlook)
Content Marketing
100 100%
0% 0
Web Analytics
0 0%
100% 100
Customer Feedback
100 100%
0% 0
Analytics
0 0%
100% 100

Questions and Answers

As answered by people managing Rockee.io and Smartlook.

Who are some of the biggest customers of your product?

Rockee.io's answer

iManage, Thomas International, Spectralink, Funding Hero, Nokia, Unlimited Group

What's the story behind your product?

Rockee.io's answer

Not content with content marketing

It all started with a rant about content marketing – the industry we worked in. Or a series of rants. And they all went something like this.

Content marketing is a bloated $50 billion industry that’s eating itself. More, and less-skilled, creators serve up more, and less-nutritious, content – like the eBook factories churning out 1500-word google searches dressed up as ‘thought leadership’.

Doug Kessler called it back in 2013 in Crap: the single biggest threat to content marketing. Now, the shite massively outweighs the good stuff and people have put up their defences to keep the crap out.

We moved from rant to depressing introspection.

We don’t know our audience well enough.

We all use different metrics to track what ‘good’ looks like.

We use multiple platforms to figure it out.

We try to understand content with tools designed to do other things.

We hypothesise over numbers.

We trust the ‘gut’ more than the data

We take ages doing it.

We don’t know the why behind success or failure.

Going too far

Rant. Depressing introspection. Then there was a metaphor about euthanising content marketing that went a little too far. So, you won’t see that. Finally, there was something positive – a plan to sit content marketing on one of those massive Acme-style sticks of dynamite and blow the crap out of it.

Just one question. A big question. How do we do it?

Rockee is our answer to that question.

Rockee was born

So, there was a piece missing in the content-performance jigsaw – there was no real way for the people reading content to tell the people making content what they thought of it. So, we built (are building) Rockee. It’s the first B2B audience-feedback platform. It tells you what people think of your content. No more guessing through analytics. No waiting for SEO uplift. No spurious social or media metrics. With Rockee, you can learn what works best 10x quicker than before and, better yet, use that insight to make awesome content.

How would you describe your primary audience?

Rockee.io's answer

Content marketers - who care about if their work resonates with readers SEO teams - who want to improve engagement times through social proof and increase rankings in Google Marketing leaders - who are interested in what their audience enjoy the most, and how it can fuel planning efforts Agencies - who want to show clients how good their content is - besides 'clicks'

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Rockee.io and Smartlook

Rockee.io Reviews

We have no reviews of Rockee.io yet.
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Smartlook Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Smartlook Reviews: Everything You Need to Know + Best Alternative in 2023
As you can see, this client complains that he could not cancel his subscription on Smartlook, even after he decided to not use his package anymore. That is, Smartlook charged him despite the fact that he had removed the service. Moreover, he did not get any response from the Smartlook support team.
10 Best Google Analytics Alternatives (Free & Paid)
Want an analytics tool to analyze your mobile app? Smartlook is a behavioral analytics tool for websites and mobile app that can track visitors’ activities across devices. As you know, understanding customer behavior is beyond just looking at raw numbers, which GA offers.
The Top 10 Website Session Recording Tools for 2022
Smartlook keeps track of user activity on websites and in mobile apps. It is software made to capture user screen recordings on your websites. You can watch what website visitors click, type into form fields, where they spend the most time, and how they navigate through each page of your website with the Smartlook session recording software.

Social recommendations and mentions

Based on our record, Smartlook seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Rockee.io mentions (0)

We have not tracked any mentions of Rockee.io yet. Tracking of Rockee.io recommendations started around Jul 2023.

Smartlook mentions (2)

What are some alternatives?

When comparing Rockee.io and Smartlook, you can also consider the following products

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

WatchThemLive - Watch Your Product Through the Lens of Your Users. Watch your users' experience in recorded videos, even when they message you on Live support.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

Zonka Feedback - Top feedback app designed to collect customer feedback on iPad & Android tablets, Online Surveys on Website, Mobile, Email & SMS. Track NPS & Other Metrics.

LiveSession - LiveSession helps you analyze users’ behavior, improve UX, find JS bugs, and increase conversion rates using session replays, and event-based product analytics.