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Plaid VS Smartlook

Compare Plaid VS Smartlook and see what are their differences

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Plaid logo Plaid

Infrastructure that powers financial technology by enabling applications to connect with users' bank accounts.

Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
  • Plaid Landing page
    Landing page //
    2023-01-12
  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

Plaid videos

+ Add

Plaid - Polymer (Album Review)

More videos:

  • Review - BBC x Adidas PHARRELL Human Race NMD Trail Plaid Review & On Feet
  • Review - Iron Clays Poker Chips and Plaid Deck Review - Poker Gift Guide

Smartlook videos

+ Add

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Category Popularity

0-100% (relative to Plaid and Smartlook)

Plaid

Smartlook

Personal Finance
100 100%
Personal Finance
0% 0
Web Analytics
0 0%
Web Analytics
100% 100
Other Fin Tech
100 100%
Other Fin Tech
0% 0
Analytics
0 0%
Analytics
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Plaid and Smartlook

Plaid Reviews

Top 20 Best Plaid Alternatives in 2022
When you use the platform’s main features and a live set of API keys, you don’t have to pay anything upfront. Plaid is an all-in-one financial solution that lets you build your own financial services. The program includes classified transaction data, account login, optimized mobile forms, an ACH authentication tool, form autofill, income validation, and custom integration,...
Source: businesscrunch.net

Smartlook Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Source: www.socialpros.co
Smartlook Reviews: Everything You Need to Know + Best Alternative in 2023
As you can see, this client complains that he could not cancel his subscription on Smartlook, even after he decided to not use his package anymore. That is, Smartlook charged him despite the fact that he had removed the service. Moreover, he did not get any response from the Smartlook support team.
Source: www.socialpros.co
10 Best Google Analytics Alternatives (Free & Paid)
Want an analytics tool to analyze your mobile app? Smartlook is a behavioral analytics tool for websites and mobile app that can track visitors’ activities across devices. As you know, understanding customer behavior is beyond just looking at raw numbers, which GA offers.
Source: www.socialpros.co
The Top 10 Website Session Recording Tools for 2022
Smartlook keeps track of user activity on websites and in mobile apps. It is software made to capture user screen recordings on your websites. You can watch what website visitors click, type into form fields, where they spend the most time, and how they navigate through each page of your website with the Smartlook session recording software.
Source: siterecording.com

Social recommendations and mentions

Based on our record, Plaid seems to be a lot more popular than Smartlook. While we know about 78 links to Plaid, we've tracked only 2 mentions of Smartlook. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Plaid mentions (78)

  • Can someone's Venmo/PayPal balance be approved to show up in a 3rd party app?
    Oh this is a https://plaid.com/ use case I think. - Source: Hacker News / 9 months ago
  • Need help finding simulation business bank accounts + credit cards
    My company made a financial dashboard for small businesses that aggregates information from financial institutions into a simplified view. The problem I need to solve: our only way of showing what it looks like when in use, is by connecting our own bank accounts + credit cards, but of course that exposes our personal info. I'd like to setup a demo account using fake financial data that simulates a real world... Source: 10 months ago
  • Need A Solution to Amex Business Credit Card Data
    I have been looking into this and found Plaid, Yodlee, and Flinks. I am not 100% if any of these will work. Source: 11 months ago
  • (Canada) Does anyone know of an API service that will users to connect with their personal bank and return things like their bank feed?
    Yeah I fully expect to pay, but I am sure there are companies that do this. It's simply reading data, I am not touching anything within the user's bank account. Places like Australia are quite big on open banking I believe, that allows, with proper verification, to access bank account information. I've just found one company plaid.com, it doesn't have all the institutions I was hoping for but the majority of big... Source: 11 months ago
  • Intuits Mint is garbage this year, need other recs for tracking expenses.
    Switching platforms won't help. Every money visualization app on the market uses plaid to fetch their data, so every app will have the same data quality issues. Source: 11 months ago
View more

Smartlook mentions (2)

What are some alternatives?

When comparing Plaid and Smartlook, you can also consider the following products

Verafin - Verafin provides compliance, anti-money laundering, and fraud detection software.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

QuoteMedia - Financial web tools that allow users to access real-time​ stock quotes, with live charts and NASDAQ level 2 data.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Digital Insight - Digital Insight provides digital banking solutions to mid-market banks and credit unions.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

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