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Pardot VS Kartra

Compare Pardot VS Kartra and see what are their differences

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Pardot logo Pardot

Salesforce B2B marketing automation

Kartra logo Kartra

Business management solution for small to large businesses
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

  • Kartra Landing page
    Landing page //
    2023-10-21

Pardot videos

+ Add

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Kartra videos

+ Add

Kartra Review: The All-in-One Marketing Tool I Use to Run My Online Business

More videos:

  • Review - [Kartra Review] 2020 - A Blunt Walkthrough
  • Demo - Kartra Review UPDATED Demo Walkthrough For 2020 (Is It Worth It?)
  • Review - Kartra Review 2023 (Kartra Features Overview & Thoughts)
  • Review - KARTRA REVIEW 2024 - The Good, The Bad And The Ugly
  • Demo - Kartra Review: Features & Demo (How Does Kartra Work?)

Category Popularity

0-100% (relative to Pardot and Kartra)

Pardot

Kartra

Email Marketing
95 95%
Email Marketing
5% 5
Marketing Automation
100 100%
Marketing Automation
0% 0
Business & Commerce
85 85%
Business & Commerce
15% 15
Email Marketing Platforms
100 100%
Email Marketing Platforms
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pardot and Kartra

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.
Source: martechseries.com

Kartra Reviews

Top 11 Best Kajabi Alternatives To Sell Online Course In 2023
The single unified dashboard contains all of the features and functions. This definitely dissuades you from relying on third-party programs or merging a number of them to carry out a single operation in unison. As a result, I can unequivocally claim that Kartra is one of the best “all-in-one” Kajabi substitutes. Not only do I agree with this, but thousands of other Kartra...
Source: www.techblitz.org
10 Kajabi Alternatives to Create and Sell Online Courses
Kartra is undoubtedly a powerful product for lead generation, list building, and selling your online courses. But it’s not a beginner-friendly tool and lacks some of the basic course creation features that other tools in this list offer.
Source: www.learningrevolution.net
10 Best Kajabi Alternatives for 2022: Which One to Use?
Overall, Kartra shines as an all-in-one sales and marketing platform. So, if your online courses/memberships are hosted elsewhere, or you just need basic features for them, Kartra will work great for you.
Source: sellcoursesonline.com
10 Best Kajabi Alternatives 2022
Compared to others on this list, Kartra isn’t as easy to learn for newbies. It’s definitely more attractive to those that already have a thriving online business. If you just want to sell a few courses on the side, Kartra might not be the right Kajabi alternative for you. Kartra is best suited to those running complex operations wanting to offer courses in addition to their...
Source: athemes.com

What are some alternatives?

When comparing Pardot and Kartra, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Clickfunnels - Optimize sales page with a simple drag-n-drop interface

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

GreenRope - GreenRope is a powerful all-in-one CRM platform designed for small and medium-sized businesses.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

CS-Cart Multi-Vendor - On-premises eCommerce marketplace builder

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