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Pardot VS CleverTap

Compare Pardot VS CleverTap and see what are their differences

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Pardot logo Pardot

Salesforce B2B marketing automation

CleverTap logo CleverTap

CleverTap offers blazing fast analytics, powerful real-time segmentation, multi-channel messaging, A/B testing and personalization in one unified solution.
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

  • CleverTap Landing page
    Landing page //
    2023-04-26

Pardot videos

+ Add

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

CleverTap videos

+ Add

CleverTap Explainer Video: How to Use our App Analytics, Segmentation and Engagement Platform

More videos:

  • Review - CleverTap: Building a Fully Version Controlled Infrastructure as Code on AWS
  • Review - Life of a Product Designer at CleverTap

Category Popularity

0-100% (relative to Pardot and CleverTap)

Pardot

CleverTap

Email Marketing
100 100%
Email Marketing
0% 0
Analytics
0 0%
Analytics
100% 100
Marketing Automation
87 87%
Marketing Automation
13% 13
Web Analytics
0 0%
Web Analytics
100% 100

User comments

Share your experience with using Pardot and CleverTap. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pardot and CleverTap

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.
Source: martechseries.com

CleverTap Reviews

Find the Best Mixpanel Alternatives for Your Product Team
Clevertap is a platform that focuses on increasing user retention and customer loyalty on mobile apps. It focuses mainly on the needs of companies in the consumer sector, and relies heavily on AI to suggest the best paths to improve conversions and revenue. While the tool does record many mobile behavioral events out of the box, any significant customization will require the...
Source: heap.io

Social recommendations and mentions

Based on our record, CleverTap seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Pardot mentions (0)

We have not tracked any mentions of Pardot yet. Tracking of Pardot recommendations started around Mar 2021.

CleverTap mentions (3)

  • CleverTap appoints Sidharth Pisharoti as Chief Revenue Officer to drive growth across India, META, and Asia Pacific
    Mountain View, Calif., & Mumbai, India, July 11, 2023 - (ACN Newswire) - CleverTap, the all-in-one engagement platform, today announced the appointment of Sidharth Pisharoti as the new Chief Revenue Officer. In his new role, Sidharth will be responsible for driving CleverTap's growth across India, META, and Asia Pacific regions, as well as designing and executing the company's go-to-market strategy. Read more. Source: 10 months ago
  • CRM for WEB 3 companies
    Previously I've worked with Braze and Leanplum (now CleverTap). And those seem to be the industry leaders from the price <> performance aspect. Source: about 1 year ago
  • Welcome to CleverTap!
    Join the 10,000+ mobile brands around the world who trust CleverTap to boost app engagement and unlock growth. Source: over 1 year ago

What are some alternatives?

When comparing Pardot and CleverTap, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Pathmatics - Pathmatics provides actionable display and mobile intelligence to many brands, agencies, publishers, and advertisers.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Optmyzr - Optmyzr AdWords Tools. Optimization Solutions, Quality Score Tracker, Landing Page Checker, and more. Free Trial Available.

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