Software Alternatives & Reviews

OptiMine VS MailBluster

Compare OptiMine VS MailBluster and see what are their differences

OptiMine logo OptiMine

Disrupting the Marketing and Advertising Industry via Agile Marketing Attribution, Marketing Mix Modeling & Optimization

MailBluster logo MailBluster

Email Marketing Software Using Amazon SES
  • OptiMine Landing page
    Landing page //
    2022-06-24

OptiMine is a leader in privacy-forward, agile marketing measurement and optimization, helping marketers and agencies lift marketing performance and achieve significant ROI lift from their advertising investments. OptiMine delivers the fastest attribution and marketing mix modeling solutions providing deep campaign-level guidance across digital & traditional marketing channels covering any online & offline conversions. And OptiMine is the only privacy-forward and future-proof solution using no cookies, PII, or cross-device identity data.

OptiMine was founded in 2008, is privately held, and has a strong track record of growth with sound, stable and profitable financials. Our team is comprised of deeply experienced marketing, analytics and technology professionals who are passionate about helping guide our clients to growth via performance improvement and agile test & learn approaches.

OptiMine was recently selected as a top vendor in the Forrester Wave™: Marketing Measurement And Optimization Solutions, Q1 2022 with commentary including, "Invest in OptiMine if you want fast, scalable insights", "OptiMine...poised to disrupt", and one of the "Top 10 Providers that Matter Most".

Bottom Line: if your brand is looking to move to the next generation of marketing measurement & optimization for improved speed, privacy, flexibility, and actionable guidance, contact OptiMine to learn more.

  • MailBluster Landing page
    Landing page //
    2022-08-27

Looking for a low-cost email campaigning platform with list segmentation, a/b testing, timewarp delivery, real-time tracking & report, and drag & drop composer? Then MailBluster is the wisest option to go with.

OptiMine features and specs

  • Scenario Planning: Yes
  • Digital & Traditional Marketing Measurement: Yes
  • Cross-Channel Visibility: Yes
  • Expert Support & Experienced Consulting Services: Yes
  • Performance Forecasts: Yes
  • Agency Partnerships: Yes

MailBluster features and specs

  • Analytics and Reporting: free
  • List segmentation: Yes
  • Drag and drop: Yes

OptiMine videos

OptiMine: How it Works

MailBluster videos

Send Your First Email Campaign (MailBluster)

Category Popularity

0-100% (relative to OptiMine and MailBluster)
Marketing Automation
100 100%
0% 0
Email Marketing
29 29%
71% 71
Development
100 100%
0% 0
Email Marketing Platforms

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare OptiMine and MailBluster

OptiMine Reviews

We have no reviews of OptiMine yet.
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MailBluster Reviews

  1. Lowest Cost Email Marketing Tool Ever

    It is a Handy and Classy Looked with the easiest features. Drag and drop of mailbluster were interesting. it was easy and smooth handling.

    🏁 Competitors: EmailOctopus, MailChimp, Sendy
  2. The best email sending service I have ever used!!

    MailBluster is saving thousands of dollars every month from last year. We have switched to MailBluster after spending with 'expensive' email sending software. Right now we are the most happy organization with the service of MailBluster. Definitely, it is providing excellent service at the most cheapest price. It is cost effective and a rapid answering support team is just WOW! Overall, I would recommend, use MailBluster and feel the difference!

    🏁 Competitors: EmailOctopus, MailChimp, AWeber, Sendy
    👍 Pros:    List segmentation|Timewarp delivery|Drag & drop email builder|Cost effective|62k free emails/m|A/b testing|Realtime tracking & report|Best customer support
    👎 Cons:    No custom smtp|No other smtp other than amazon ses
  3. The Best EmailMarketing Software I've used for ThemeWagon.com

    For the last couple of years, from MailBluster's "alpha" phase, it is saving our company thousands of dollars every month on email marketing. I definitely love this software. You can see more here at Themewagon's blog

    👍 Pros:    Unlimited contacts|Low price|Timewarp delivery|Drag and drop email builder|Outstanding customer support
    👎 Cons:    No custom smtp options|Only amazonses is supported

Ditch Your Expensive Email Platform for MailBluster
Ultimately, I chose to make the move to MailBluster when discovering how much money I’d save by using SES to deliver emails to my audience. It’s also important to note that I wouldn’t have switched if MailBluster didn’t have the following features.
MailBluster vs EmailOctopus
Both MailBluster and EmailOctopus provides bulk newsletter sending service via AmazonSES. They offer many identical sounding features, and up to a certain threshold they both are free. In this article, we will make a detailed comparison of the following key features of MailBluster and EmailOctopus:

Social recommendations and mentions

Based on our record, MailBluster seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

OptiMine mentions (0)

We have not tracked any mentions of OptiMine yet. Tracking of OptiMine recommendations started around Mar 2021.

MailBluster mentions (3)

  • Illustration Trends to Dominate Over the Web at 2022
    MailBluster is an email marketing tool that embraces some of the aforementioned illustration trends while getting on board with any illustration. Look at how they use hand-drawn illustrations, nature-inspired patterns and soft backgrounds with thick and prominent outlines to express what they want to. - Source: dev.to / over 1 year ago
  • Best solution for one-time sending 7000 emails
    I would check out MailBluster. It should only cost you $0.70 in total to send the 7,000 emails. You do have to sign up for an AWS account and there is some setup involved, but once you have everything configured it works well and is super cheap. Source: over 2 years ago
  • The Best ever Low-cost Email Marketing software - MailBluster
    On top of all these, you will get our top-notch customer support if you face any issues. If you have questions, please visit http://mailbluster.com/. Also, you can see our FAQ here: https://mailbluster.com/faq/. - Source: dev.to / about 3 years ago

What are some alternatives?

When comparing OptiMine and MailBluster, you can also consider the following products

NotifyVisitors - Cross Device Customer Engagement & Conversion Rate Optimisation Software

EmailOctopus - Email marketing for less, via Amazon SES

Omnia Retail - Omnia Dynamic Marketing is a leading intelligent bid automation solution that optimizes and automates CPC bids for every marketing channel.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Sendy - Sendy is a self hosted newsletter app that sends emails 100x cheaper via Amazon SES

Beckon - Beckon is omnichannel analytics software for marketing in all its modern complexity.