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Mixpanel VS Columns AI

Compare Mixpanel VS Columns AI and see what are their differences

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Contents:
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  2. » Videos
  3. » Reviews
  4. » Alternatives

Mixpanel logo Mixpanel

Mixpanel is the most advanced analytics platform in the world for mobile & web.

Columns AI logo Columns AI

Columns Ai helps users quickly turn their data into beautiful and insightful stories to share.
  • Mixpanel Landing page
    Landing page //
    2024-08-10

  mixpanel.comSoftware by Mixpanel

  • Columns AI Landing page
    Landing page //
    2023-08-04

It lets you connect your Spreadsheet, Uploaded CSV, Airtable, Notion Database, and SQL DB.

You then use natural language to query your data into visualization on a canvas, from where you can start to design it into beautiful content, such as using AI summary to create a layout and visual elements along with your main chart.

Columns specialize in time series data, you can easily forecast the future from there as well. Lastly, you can set up a schedule to keep it updated with your data without manually updating it.

Mixpanel

Website
mixpanel.com
Pricing URL
Official Mixpanel Pricing
$ Details
-
Platforms
-
Release Date
2009 January
Startup details
Country
United States
State
California
City
San Francisco
Founder(s)
Suhail Doshi
Employees
250 - 499
Edit details

Columns AI

Website
columns.ai
Pricing URL
Official Columns AI Pricing
$ Details
freemium $15.0 / Monthly
Platforms
Browser Google Chrome Safari Firefox Edge
Release Date
2022 May
Edit details

Mixpanel features and specs

  • User-Focused Analytics
    Mixpanel offers detailed insights into user behavior, enabling businesses to understand how users interact with their product, which helps in making data-driven decisions.
  • Event Tracking
    The platform allows for precise event tracking, providing real-time analysis of user actions and conversions, which is helpful for optimizing user experience and marketing strategies.
  • Advanced Segmentation
    Mixpanel's advanced segmentation capabilities help in understanding various user groups, enabling personalized marketing campaigns and enhanced user engagement.
  • A/B Testing
    The built-in A/B testing feature allows for experimenting with different variations of features and interfaces to determine what works best for users.
  • Custom Dashboards
    Users can create customizable dashboards to monitor key metrics and KPIs, making it easier to keep track of important data and trends.

Possible disadvantages of Mixpanel

  • Cost
    Mixpanel can be expensive compared to other analytics tools, particularly for startups or small businesses with limited budgets.
  • Complexity
    The platform can be complex and overwhelming for new users without a background in analytics, requiring a steep learning curve to effectively utilize all features.
  • Limited Free Plan
    The free plan offered by Mixpanel has significant limitations, including caps on the number of events tracked, which can be restrictive for growing businesses.
  • Data Retention
    Data retention policies might limit the amount of historical data accessible in lower-tier plans, potentially hindering long-term analysis.
  • Integration Issues
    While Mixpanel integrates with various other tools, some users report challenges and limitations with certain integrations, which can affect the overall workflow.

Columns AI features and specs

  • Connect all types of data: Google Spreadsheet, Notion, Airtable
    10
  • Nature language query your data to visualization
    10
  • Ai Design and styling for storytelling
    10
  • Easy sharing and comprehensive access control
    10
  • Schedule to keep stories in sync with your data
    10

Mixpanel videos

+ Add

Mixpanel vs. Google Analytics - What are the differences?

More videos:

  • Review - Mixpanel Overview Video
  • Review - Amplitude vs Mixpanel? Pros and Cons of Each

Columns AI videos

+ Add

Talking about how AI works in Columns

More videos:

  • Tutorial - One example to show you set up your design preference on Columns

Category Popularity

0-100% (relative to Mixpanel and Columns AI)

Mixpanel

Columns AI

Analytics
99 99%
Analytics
1% 1
Data Visualization
0 0%
Data Visualization
100% 100
Web Analytics
100 100%
Web Analytics
0% 0
Productivity
0 0%
Productivity
100% 100

Questions and Answers

As answered by people managing Mixpanel and Columns AI.

What makes your product unique?

Columns AI's answer:

A super-fast data analytics engine (https://github.com/varchar-io/nebula) AI across all storytelling stages: Columns understands your data, Columns understands you, and Columns understands your story.

You can think of it as Canva for Data - a free canvas to craft all beautiful and insightful information on.

Why should a person choose your product over its competitors?

Columns AI's answer:

Easy to use. Super fast. Full intelligence. Flexible for design.

How would you describe your primary audience?

Columns AI's answer:

People who love data storytelling. People who are tired of heavy BI tools like Tableau or Power BI, seeking lightweight but much more efficient alternatives.

People want personalized product experiences, and are 100% flexible in making content.

What's the story behind your product?

Columns AI's answer:

Love to share if you're interested in the product, let's talk!

Which are the primary technologies used for building your product?

Columns AI's answer:

Big data AI Visualization Free Canvas

Who are some of the biggest customers of your product?

Columns AI's answer:

Not disclose here.

User comments

Share your experience with using Mixpanel and Columns AI. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Mixpanel and Columns AI

Mixpanel Reviews

  1. Deepak Kumar
    · Technical Reviewer at A/B Testing ·
    Mixpanel helps track user behavior and measure success for your application

    I recommend Mixpanel to anyone who needs to do tracking of user behavior in web applications in order to measure against goals.

    🏁 Competitors: VWO, Optimizely, Convertize.io, Picreel
    👍 Pros:    Easy to use|Powerful analytics|Tracks every user actions
    👎 Cons:    Dashboard is complex|Pricing is too high|Hard to implement own data
10 Best Mixpanel Alternatives for Product Analytics in 2024
Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar Engage, and Hotjar Funnels for all the tools you need to succeed. 😎
Source: clickup.com
7 best Mixpanel alternatives to understand your users
On the other hand, Mixpanel requires you to manually define the events you want to track from the start. While this might take some extra time, it provides more detailed reports right off the bat, which makes the analysis straightforward. The choice between Heap and Mixpanel depends on whether you prioritize comprehensive data capturing (Heap) or a more detailed analysis...
Source: www.hotjar.com
Best Mixpanel Alternatives for SaaS
These are some of the aspects that I appreciate about Mixpanel. It’s important to note that my preferences may vary depending on individual needs and requirements. I highlight some of the features and benefits that I appreciate about Mixpanel: Mixpanel focuses on individual user behavior and allows me to track and analyze user interactions at a granular level. This...
Source: userpilot.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mixpanel, another great tool provides businesses an immediate overview of user interactions with their products. This helps them to adapt quickly, offering more personalized experiences, or making needed adjustments right on the spot. With Mixpanel, you can expect the following benefits:
Source: medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Mixpanel, another great tool provides businesses an immediate overview of user interactions with their products. This helps them to adapt quickly, offering more personalized experiences, or making needed adjustments right on the spot. With Mixpanel, you can expect the following benefits:
Source: rishikap372.medium.com

Columns AI Reviews

We have no reviews of Columns AI yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Mixpanel seems to be more popular. It has been mentiond 28 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Mixpanel mentions (28)

  • API Pricing Strategies: Segmentation and Personalized Models
    Mixpanel/Amplitude: Event-based analytics platforms configurable for API usage tracking. - Source: dev.to / 24 days ago
  • API Analytics: A Strategic Toolkit for Optimization
    To collect these metrics effectively, you'll need specialized tools like Google Analytics, Mixpanel, Segment, or Amplitude. - Source: dev.to / about 1 month ago
  • 5 best product analytics software solutions for product managers
    Mixpanel is a product analytics tool that provides product managers with real-time insights into user behavior, helping them make more informed decisions with instant access to their data. It enables detailed event tracking, such as button clicks and page views, across both web and mobile applications. It offers a centralized platform that consolidates product analytics metrics such as data views, event tracking,... - Source: dev.to / about 1 month ago
  • Preparing your E-commerce Platform for Holiday Traffic: A Developer’s Guide
    Even with thorough preparation, the holiday traffic can bring unexpected challenges. To stay ahead, set up dashboards and alert systems using tools like Grafana, Datadog, or New Relic to monitor platform performance, track errors, and detect anomalies. Additionally, leverage analytics tools such as Google Analytics or Mixpanel to identify drop-off points and optimize the customer journey. - Source: dev.to / 5 months ago
  • Setup Mixpanel Analytics in a NextJS Application
    I assume you already have a NextJS project setup. Also, create a new Mixpanel account from here (If you haven’t already). - Source: dev.to / 5 months ago
View more

Columns AI mentions (0)

We have not tracked any mentions of Columns AI yet. Tracking of Columns AI recommendations started around Jan 2022.

What are some alternatives?

When comparing Mixpanel and Columns AI, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Predict by Mixpanel - See who will convert, before they do.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

Matomo - Matomo is an open-source web analytics platform

Domo - Domo: business intelligence, data visualization, dashboards and reporting all together. Simplify your big data and improve your business with Domo's agile and mobile-ready platform.

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