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Meltwater VS Pardot

Compare Meltwater VS Pardot and see what are their differences

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Meltwater logo Meltwater

Media monitoring, social media monitoring & media Intelligence products & tools help companies grow and build brands by listening, understanding, engaging and benchmarking their customers, markets and social business communities.

Pardot logo Pardot

Salesforce B2B marketing automation
  • Meltwater Landing page
    Landing page //
    2023-10-16
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Meltwater videos

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Meltwater Digital Analytics system

More videos:

Pardot videos

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Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to Meltwater and Pardot)

Meltwater

Pardot

Reputation Management
100 100%
Reputation Management
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Media Monitoring
100 100%
Media Monitoring
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

Share your experience with using Meltwater and Pardot. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Meltwater and Pardot

Meltwater Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Meltwater is a powerful and comprehensive platform that provides businesses with a wide range of tools and features to help them succeed. With Meltwater, businesses can gain valuable insights into media trends and consumer behavior, monitor social media activity, identify key influencers, manage their social media presence, and track sales performance. Additionally,...
Source: press.tekpon.com
10 Affordable News Monitoring Tools to Keep You in the Know
Just like other tools, Meltwater offers features that can help you make sense out of data: social measurement, sentiment scoring, influencer identification, reporting and more.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Meltwater is a PR and social media monitoring tool that allows managers to interact on social media, curate content, track competitors and emerging stories, and measure the results of their efforts. Meltwater's pricing depends on the client and their individual requirements, but plans have been known to have a yearly cost of $6,000 or more.
Source: blog.hubspot.com
The best free and paid online monitoring tools for PR right now
Meltwater is one of the biggest global names and with over 9 years worth of historical data, they claim to be the only ‘all-in-one’ provider with global access to online, print broadcast and social. There’s no free trial and their services is ‘modular’ so the pricing and packages are bespoke to each client — but it is one of the biggest players so if you were looking for...
Source: resolution.coveragebook.com

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.
Source: martechseries.com

What are some alternatives?

When comparing Meltwater and Pardot, you can also consider the following products

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Critical Mention - Track. Measure. Share. Grow.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

TVEyes - Founded in 1999, TVEyes' mission is to be the global search engine for TV and radio coverage. No matter where it appears in the world, if it aired on TV, you’ll find it on TVEyes.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

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