Software Alternatives & Reviews

Marketo VS WordStream

Compare Marketo VS WordStream and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

WordStream logo WordStream

WordStream offers a suite of products to help companies with their SEO and SEM initiatives.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • WordStream Landing page
    Landing page //
    2023-07-24

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

WordStream videos

WordStream Advisor 20-Minute Product Tour

More videos:

  • Review - Wordstream vs Google Opportunities Beta

Category Popularity

0-100% (relative to Marketo and WordStream)
Email Marketing
100 100%
0% 0
Ad Networks
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Advertising
0 0%
100% 100

User comments

Share your experience with using Marketo and WordStream. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and WordStream

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

WordStream Reviews

73 Best SEO tools 2021 – The Most Epic List You Shouldn’t Miss
But other than using Google Adwords/Analytics/Editor to effectively manage your campaign, you could use Wordstream instead.
15 Marketing Softwares That Can Boost Your Business
WordStream aims to optimize search engine marketing and helps marketers get better results out of their SEO and PPC campaigns. It lets marketers effectively manage and create paid as well as organic campaigns. In 2012, the company raised $6 million, bringing its total funding to $16 million.
Source: www.forbes.com

Social recommendations and mentions

Based on our record, WordStream seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

WordStream mentions (4)

  • A tool for finding and/or validating ideas ?
    These days I think it's gonna be tools like wordstream.com (they have a niche finder tool), and ahrefs.com or semrush.com. Source: over 1 year ago
  • Can I run a campaign for one day and get results?
    For the CPC part, here is what I have found on wordstream.com. Source: over 1 year ago
  • How to do Affiliate Marketing Without a Website?
    When you begin to take a stroll through various affiliate websites, you will notice the innumerable dedicated landing pages, it kind of makes you wonder why affiliate marketers spend so much time to customize their landing page this much,. Source: about 2 years ago
  • Beginner Help
    A tool that I use a lot for all of my Google Ad clients is wordstream.com. They make it extremely easy to manage a Google Ads account because they have something called the 20-minute workweek that gives you tasks you can do on a weekly basis to improve that account. It will suggest keywords, suggest changes to your budget, and ads. Over time your client's cost per acquisition will decrease as long as you set up... Source: about 3 years ago

What are some alternatives?

When comparing Marketo and WordStream, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.

Pardot - Salesforce B2B marketing automation

Marin Software - Optimize your Search, Social & Display ads across channels and devices. Marin Software, the leading cross-channel performance advertising platform.