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Marketo VS BrightHR

Compare Marketo VS BrightHR and see what are their differences

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Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

BrightHR logo BrightHR

Transform your people management.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • BrightHR Landing page
    Landing page //
    2021-11-03

BrightHR's simple-to-use software allows you to manage staff holidays, overtime, sickness, and lateness in a click, and on the go with our handy mobile apps. You even get unlimited, secure, document storage space. We’re dedicated to providing end-to-end management support, from your initial talent search to helping you manage your employees and handling difficult decisions.

Keep up to date with the latest laws with BrightSafe's complete health & safety mangement system, and BrightAdvice, giving you a direct line to a team of fully-qualified experts whenever you need it. Plus, you'll have access to an employee assistance programme, helping you to look after your staff's mental health.

You'll also get free access to our latest innovations, BrightHR Lightning which gives you free, no-nonsense answers powered by 30 years of employment law experience, and Bright Exchange, our online marketplace, where you can list your business and offer exclusive discounts to thousands of new customers!

Marketo

Website
uk.marketo.com
Pricing URL
Official Marketo Pricing
$ Details
-
Platforms
-
Release Date
-
Edit details

BrightHR

Website
brighthr.com
Pricing URL
Official BrightHR Pricing
$ Details
paid £4.5 / Monthly (Per employee)
Platforms
iOS Android Web Browser Google Chrome Windows Safari iPhone Windows Phone Linux Mac OSX
Release Date
2015 November
Edit details

Marketo features and specs

No features have been listed yet.

BrightHR features and specs

  • Holiday/leave management: Yes
  • Sick leave and lateness: Yes
  • Unlimited HR document storage: Yes
  • Overtime tracker: Yes
  • Shifts & rotas: Yes
  • Vaccine tracker: Yes
  • Back to work navigator tool: Yes
  • Payroll Management: Yes
  • Expense Management : Yes
  • Employee Assistance Programme: Yes
  • Health & Safety software advice: Yes
  • Talent manangement: Yes
  • HR templates & guides: Yes

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

BrightHR videos

+ Add

Introducing BrightHR

More videos:

Category Popularity

0-100% (relative to Marketo and BrightHR)

Marketo

BrightHR

Email Marketing
100 100%
Email Marketing
0% 0
HR
0 0%
HR
100% 100
Marketing Automation
100 100%
Marketing Automation
0% 0
Management
0 0%
Management
100% 100

User comments

Share your experience with using Marketo and BrightHR. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and BrightHR

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

BrightHR Reviews

  1. Very clear

    We had a very useful session with ​​​​Ewan Logsdon - seems like a great system!

  2. Very helpful introduction
  3. Professional Trainer

    Very patient and walked me through the process.

What are some alternatives?

When comparing Marketo and BrightHR, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Keka - Keka is India's most desired HR & Payroll software. Keka's HR Payroll software help organizations create the best employee experience EVER! check for a free trial.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

StratEx - StratEx HRMS SaaS Software is a HR management solution to improve the efficiency of managing the employee lifecycle.

Pardot - Salesforce B2B marketing automation

HROne - Enabling Better Workplaces

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