Software Alternatives, Accelerators & Startups

Keatext VS Pardot

Compare Keatext VS Pardot and see what are their differences

Keatext logo Keatext

Your most impactful CX improvements start here

Pardot logo Pardot

Salesforce B2B marketing automation
  • Keatext Landing page
    Landing page //
    2022-12-08

Keatext is a CX analytics solution that provides AI-based predictive recommendations to improve customer satisfaction.

Get recommendations from your customer responses like reviews, open ended surveys, and contact center tickets to support data-driven decisions and be a more customer-centric organization.

  • Bring forward decisions with impact: Zero in on opportunities to increase ROI and identify strengths and weaknesses from your customer data

  • Monitor every stage of the customer journey: Build a complete view of what drives customer satisfaction and discontent

  • Automate how you generate customer intelligence: Uncover customer insights you can act on without any heavy lifting

Key features

  • Contextual recommendations with SWOT chart
  • Customizable, interactive dashboard
  • Sentiment categories including customer suggestions and questions
  • Topic and opinion heatmap
  • Shareable reporting

The application is cloud-based and requires no advanced setup or training to start getting insights.

Keatext is trusted by companies in over 10 industries including Lenovo, Intuit, and Intelcom. By using the platform, clients not only improve their customer experience KPIs but help their organization become more customer-centric.

  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Keatext features and specs

  • Predictive recommendations: Yes
  • Customizable dashboard: Yes
  • Topics and opinions heatmap: Yes
  • Advanced sentiment analysis: Yes
  • Multichannel analysis: Yes

Pardot features and specs

No features have been listed yet.

Keatext videos

Introducing Keatext

More videos:

  • Demo - Introducing Keatext

Pardot videos

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to Keatext and Pardot)
NLP And Text Analytics
100 100%
0% 0
Email Marketing
0 0%
100% 100
Customer Experience Management
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Keatext and Pardot

Keatext Reviews

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Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

What are some alternatives?

When comparing Keatext and Pardot, you can also consider the following products

Chattermill - Extract actionable insights from customer feedback using deep learning

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

RapidMiner - RapidMiner is a software platform for data science teams that unites data prep, machine learning, and predictive model deployment.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Farrago - Intuitive soundboard app to quickly play sound bites, audio effects, and music clips.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.