Software Alternatives, Accelerators & Startups

Keatext VS Marketo

Compare Keatext VS Marketo and see what are their differences

Keatext logo Keatext

Your most impactful CX improvements start here

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Keatext Landing page
    Landing page //
    2022-12-08

Keatext is a CX analytics solution that provides AI-based predictive recommendations to improve customer satisfaction.

Get recommendations from your customer responses like reviews, open ended surveys, and contact center tickets to support data-driven decisions and be a more customer-centric organization.

  • Bring forward decisions with impact: Zero in on opportunities to increase ROI and identify strengths and weaknesses from your customer data

  • Monitor every stage of the customer journey: Build a complete view of what drives customer satisfaction and discontent

  • Automate how you generate customer intelligence: Uncover customer insights you can act on without any heavy lifting

Key features

  • Contextual recommendations with SWOT chart
  • Customizable, interactive dashboard
  • Sentiment categories including customer suggestions and questions
  • Topic and opinion heatmap
  • Shareable reporting

The application is cloud-based and requires no advanced setup or training to start getting insights.

Keatext is trusted by companies in over 10 industries including Lenovo, Intuit, and Intelcom. By using the platform, clients not only improve their customer experience KPIs but help their organization become more customer-centric.

  • Marketo Landing page
    Landing page //
    2023-07-17

Keatext features and specs

  • Predictive recommendations: Yes
  • Customizable dashboard: Yes
  • Topics and opinions heatmap: Yes
  • Advanced sentiment analysis: Yes
  • Multichannel analysis: Yes

Marketo features and specs

No features have been listed yet.

Keatext videos

Introducing Keatext

More videos:

  • Demo - Introducing Keatext

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Keatext and Marketo)
NLP And Text Analytics
100 100%
0% 0
Email Marketing
0 0%
100% 100
Customer Experience Management
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Keatext and Marketo

Keatext Reviews

We have no reviews of Keatext yet.
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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Keatext and Marketo, you can also consider the following products

Chattermill - Extract actionable insights from customer feedback using deep learning

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

RapidMiner - RapidMiner is a software platform for data science teams that unites data prep, machine learning, and predictive model deployment.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Farrago - Intuitive soundboard app to quickly play sound bites, audio effects, and music clips.

Pardot - Salesforce B2B marketing automation