Software Alternatives & Reviews

Iterable VS Pardot

Compare Iterable VS Pardot and see what are their differences

Iterable logo Iterable

Highly-personalized, mobile-optimized email marketing

Pardot logo Pardot

Salesforce B2B marketing automation
  • Iterable Landing page
    Landing page //
    2023-10-09
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Iterable videos

The Iterable Growth Marketing Platform

More videos:

  • Review - Introducing Iterable Insights

Pardot videos

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to Iterable and Pardot)
Email Marketing
25 25%
75% 75
Business & Commerce
44 44%
56% 56
Marketing Automation
14 14%
86% 86
Email Marketing Platforms

User comments

Share your experience with using Iterable and Pardot. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Iterable and Pardot

Iterable Reviews

The Best Email Marketing, Sales Prospecting, and Email Automation Software
Iterable has been designed to engage users through a well-structured communication and multiple channels. Iterable has gotten a lot of press. Some larger clients include Spotify, Zillow, DoorDash and Box.

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

Social recommendations and mentions

Based on our record, Iterable seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Iterable mentions (5)

  • Curious new entry under DoorDash Dasher Application notification categories
    That's fascinating .. I'm not sure if it means this or if it is some way of looping notifications 🤔 https://iterable.com/. Source: about 1 year ago
  • Phishing attack underway using namecheap.com infrastructure
    Also received it. The target domain is https://links.namecheap.com which goes to https://iterable.com/ DKIM-signed Seems to be either DHL or Metamask. What concerns me a lot being a customer is that they have been compromised for a couple of days already without taking proper actions: https://twitter.com/polmesegue/status/1623628920636559361. - Source: Hacker News / about 1 year ago
  • [TASK] Copy/come up with the CSS code to make my website background look like this example website's (in comments) background ($5)
    I'd like to have the background of my website match the background of this website: https://iterable.com/. Source: about 2 years ago
  • 5 Million Users a Day From Snowflake to Iterable
    One of our customers has a business use-case for sending 5 million users from Snowflake to Iterable once a day for customer engagement campaigns. If you think this is an obvious case for reverse-ETL, you're correct. Using RudderStack's reverse-ETL tool, this customer can extract the 5 million users from the Snowflake table, and then activate them into Iterable so they can get triggered to receive emails. Simple as... - Source: dev.to / over 2 years ago
  • Step-by-Step Guide: How to set up a Warehouse-first CDP on Snowflake Using RudderStack
    Using RudderStack means that every data point you send to Snowflake can simultaneously be sent to other downstream tools for additional activation. You can run customer engagement programs through tools like Braze, perform product analytics through tools like Mixpanel and Iterable, or leverage attribution tools like Apps Flyer. - Source: dev.to / over 2 years ago

Pardot mentions (0)

We have not tracked any mentions of Pardot yet. Tracking of Pardot recommendations started around Mar 2021.

What are some alternatives?

When comparing Iterable and Pardot, you can also consider the following products

Synthesio - Synthesio is a social intelligence tool or a marketing software that is specially made for the purpose of social media monitoring and social analytics.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

TitanMLM - TitanMLM is a modern multi-level marketing management software that allows businesses to manage their operations from a single platform.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Swift Social - All-in-One Social Media Growth and Management Tool

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.