Software Alternatives, Accelerators & Startups

Hotjar VS Azure DevOps

Compare Hotjar VS Azure DevOps and see what are their differences

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Hotjar logo Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Azure DevOps logo Azure DevOps

Visual Studio dev tools & services make app development easy for any platform & language. Try our Mac & Windows code editor, IDE, or Azure DevOps for free.
  • Hotjar Landing page
    Landing page //
    2023-07-23

Hotjar's product experience insights make it easy to understand what users are really doing on your site.

  • Visualize behavior on your site with Heatmaps

  • Eliminate guesswork with user Recordings

  • Understand the reasons behind behavior with Surveys and Incoming Feedback

  • Azure DevOps Landing page
    Landing page //
    2024-05-21

Hotjar

Website
hotjar.com
$ Details
freemium €39.0 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
Release Date
2014 June

Hotjar features and specs

  • Heatmaps
    Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings
    Live playbacks of users on your site.
  • Surveys
    Bring the voice-of-customer to your decision making.
  • Incoming Feedback
    A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.

Azure DevOps features and specs

  • Comprehensive Suite
    Azure DevOps offers a complete suite of tools for DevOps practices including Azure Repos, Azure Pipelines, Azure Boards, Azure Test Plans, and Azure Artifacts, making it a one-stop solution.
  • Scalability
    Azure DevOps is highly scalable, catering to organizations of all sizes—from small startups to large enterprises.
  • Integrations
    Seamlessly integrates with numerous third-party tools and services, as well as other Microsoft products like Azure, making it highly flexible.
  • Customization
    Offers extensive customization options such as personalized dashboards, customized pipelines, and tailor-made workflows to suit specific project needs.
  • Cloud-Agility
    Being a cloud-based service, it offers the benefits of easy access, regular updates, and reduced need for maintenance.
  • Security
    Provides robust security features including role-based access control, auditing, and compliance with various industry standards.
  • Continuous Integration and Continuous Deployment (CI/CD)
    Supports end-to-end CI/CD processes, making it easier to automate builds, tests, and deployments.
  • Community and Support
    Large community of users and strong support from Microsoft, offering plenty of resources for troubleshooting and getting help.

Possible disadvantages of Azure DevOps

  • Complexity
    The rich feature set can be overwhelming for new users, requiring a steep learning curve.
  • Cost
    Can be expensive for small teams and organizations, particularly if advanced features and higher user limits are required.
  • Azure Dependency
    While it integrates well with other cloud providers, the full potential of Azure DevOps is best realized when used in conjunction with other Azure services.
  • Performance
    Users have reported occasional performance issues, particularly with complex pipelines or large repositories.
  • Limited Offline Capabilities
    As a cloud-based service, Azure DevOps offers limited capabilities when offline access is needed.
  • Usability
    Some users find the interface to be less intuitive compared to other DevOps tools in the market, requiring additional training and adaptation.

Analysis of Hotjar

Overall verdict

  • Overall, Hotjar is considered a good tool for businesses looking to gain deeper insights into user behavior and enhance their websites based on real user data. It offers a combination of qualitative and quantitative analytics which adds a significant advantage for understanding key user interaction points.

Why this product is good

  • Hotjar is a popular analytics tool that provides heatmaps, session recordings, and surveys to help businesses understand user behavior on their websites. It is praised for its ease of use, intuitive interface, and comprehensive features that offer valuable insights into how users interact with a site. Additionally, it enables businesses to collect direct feedback from users, helping to identify areas for improvement and optimize user experience.

Recommended for

    Hotjar is recommended for small to medium-sized businesses, eCommerce sites, and startups looking to improve their website's user experience. It is also suitable for UX/UI designers and product managers who want detailed analytics without the complexity of larger enterprise-level tools. However, larger organizations may want to consider more robust analytics platforms that can handle and analyze larger volumes of data.

Analysis of Azure DevOps

Overall verdict

  • Azure DevOps is a robust and versatile platform for managing software development. It is widely regarded as a strong choice for organizations seeking an integrated, end-to-end solution for DevOps practices. Its rich feature set and flexibility make it suitable for a wide array of projects and teams.

Why this product is good

  • Azure DevOps is considered good for several reasons. It provides a comprehensive suite of tools for managing the entire software development lifecycle, supporting continuous integration and continuous deployment (CI/CD), version control, project management, and collaboration. It integrates well with other popular development tools and services, including those from Microsoft and third parties. The platform is highly scalable, secure, and reliable, making it suitable for both small teams and large enterprises. Additionally, Azure DevOps supports multiple programming languages and frameworks, providing flexibility for diverse development needs.

Recommended for

  • Software development teams of all sizes
  • Organizations adopting DevOps practices
  • Enterprises looking for a scalable and secure platform
  • Teams requiring integration with other Microsoft services
  • Projects needing support for multiple programming languages and frameworks
  • Development environments that benefit from a comprehensive ALM solution

Hotjar videos

What is Hotjar?

More videos:

  • Review - Invision prize Hotjar's straightforward, shareable insights
  • Tutorial - Why you should be using Hotjar Analytics
  • Tutorial - Google Analytics vs. Hotjar - Which one should you use?

Azure DevOps videos

The Top 5 BEST VSTs of 2018

More videos:

  • Review - Agile with Visual Studio Team Services
  • Review - Introduction to Azure DevOps
  • Review - Visual Studio Team Services vs Team Foundation Server
  • Review - Should You Buy Purity VST still ? "Top 5 BEST VSTs of 2020"
  • Review - Azure DevOps Project, is it Worth it?
  • Review - Git with Visual Studio Team Services
  • Review - Pull Requests in Azure DevOps

Category Popularity

0-100% (relative to Hotjar and Azure DevOps)
Web Analytics
100 100%
0% 0
Git
0 0%
100% 100
Heatmaps
100 100%
0% 0
Project Management
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Hotjar and Azure DevOps

Hotjar Reviews

  1. Kris Leviss
    · Founder at KrisLess ·
    Love it

    I've been using Hotjar for a few months, and it's been a perfect tool for understanding how users interact with my website. The heatmaps and session recordings are especially helpful for identifying problem areas, and the feedback polls give me direct insights from visitors. The platform is easy to navigate, but I’ve noticed the session recordings can be a bit glitchy at times, and the free version is quite limited. Despite these small issues, Hotjar has definitely helped me improve user experience and optimize my site’s performance.

    👍 Pros:    Intuitive user interface|Good session recordings|Useful feedback tools
    👎 Cons:    Free plan is limited|Occasional recording glitches|Data processing can be slow
  2. Prema Toppo
    · SEO Specialist at TechUp Labs ·
    Must have tool

    Hotjar has been our go-to for optimizing UI, reducing bounce rates, and refining CTAs. Its powerful insights have been instrumental in enhancing user experience. A staple tool for data-driven decisions!

  3. Feeling disappointed

    I don't like the service. It is very slow and very expensive. Not recommended it to others.

    🏁 Competitors: WatchThemLive

10 Best Mixpanel Alternatives for Product Analytics in 2024
Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar Engage, and Hotjar Funnels for all the tools you need to succeed. 😎
Source: clickup.com
7 best Mixpanel alternatives to understand your users
💡 Pro tip: you don't need to choose between Hotjar and Mixpanel. With the Hotjar-Mixpanel integration, you not only identify what's happening on your website (e.g. users frequently add certain items to their cart), but you'll also understand why it's happening (e.g. Hotjar's heatmaps and recordings show users are attracted to a particular promotional banner).
Source: www.hotjar.com
The best Hotjar alternatives & competitors, compared
Sprig is a decent replacement for Hotjar, especially if you find Hotjar's survey tools lacking. It's support for mobile apps is another key differentiator.
Source: posthog.com
11 Hotjar alternatives and competitors in 2024
Hotjar features primarily focus on how users interact with your website rather than gaining in-depth insights that can explain why they interact that way. As a strictly-quantitative data tool, Hotjar only gives you half the answers. While you can run user surveys with Hotjar, the tool lacks many other research methods—such as card sorting, tree testing, user interviews, and...
Source: maze.co
12 Hotjar alternatives for website and mobile app analytics
Since Plerdy has a much broader scope, its pricing plans differ, depending on what you want to use. The plans for their behavior analytics tools aren’t as cost-effective as Hotjar’s. For example, the $39/month Hotjar plan captures 3,000 recordings, whereas Plerdy’s $47/month plan captures only 2,000, with a much shorter storage period.

Azure DevOps Reviews

Top 7 GitHub Alternatives You Should Know (2024)
Azure DevOps is a cloud-based platform from Microsoft that offers a suite of tools and features for the entire software development lifecycle.
Source: snappify.com
Top 10 Most Popular Jenkins Alternatives for DevOps in 2024
Azure Pipelines tightly integrates with GitHub to display pipeline statuses in your PRs, run jobs automatically in response to repository events, and automatically deploy your projects. The solution is also extensible with custom tasks and integrations, making it a good fit for teams that need to retain Jenkins’ customization capabilities but want a managed service that’s...
Source: spacelift.io

Social recommendations and mentions

Based on our record, Azure DevOps should be more popular than Hotjar. It has been mentiond 99 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Hotjar mentions (13)

  • The Best 100 Free UI/UX Resources for Every Designer & Developer
    Hotjar Hotjar.com Heatmaps, session recordings, and feedback polls (free basic plan). - Source: dev.to / 3 months ago
  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Hotjar — Website Analytics and Reports . Free Plan allows 2000 pageviews/day. One hundred snapshots/day (max capacity: 300). Three snapshot heatmaps can be stored for 365 days. Unlimited Team Members. - Source: dev.to / over 1 year ago
  • What do I do after ProductHunt?
    So you can use heatmapping software such as Crazy Egg and Hotjar to see how your end users use your website. Source: over 1 year ago
  • Lots of Traffic but no sales
    If you have installed a heat map like hotjar.com then I will tell you that I used that for a month and found 5 or so dead ends where users were not getting to the cart or clicking on things that where not informative enough to lead to the next action. Source: about 2 years ago
  • Anyone willing to provide feedback on my newly created website?
    Install hotjar.com - it's free. It's a heatmap that tracks how people navigate around your site. Why this matters? You can see where people drop off on your site (specifically, what content they see/don't see). Then, you can make informed decisions on what content is landing and what needs to change. Source: over 2 years ago
View more

Azure DevOps mentions (99)

  • The Pain That Is GitHub Actions
    Although, I never saw a public announcement of this discontinuation, ADO is kind of abandoned AFAICT and even their landing page hints to use GitHub Enterprise instead [1]. [1] https://azure.microsoft.com/en-us/products/devops. - Source: Hacker News / 2 months ago
  • Top 17 DevOps AI Tools [2025]
    Azure DevOps is a comprehensive set of tools and services provided by Microsoft. It is one of the most used DevOps AI tools when integrated with Azure’s AI and machine learning services. This integration enhances CI/CD processes, test automation, and infrastructure management. - Source: dev.to / 3 months ago
  • Azure Container Instances vs Sliplane
    By default ACI deploys containers from a registry, which means if you want to setup a CI/CD pipeline, you need to configure some addional services like Azure Container Registry to store your images and Azure DevOps to build your images. - Source: dev.to / 3 months ago
  • The Hidden Costs of Poor Code Quality: Why Testing Matters
    Microsoft's Azure DevOps team saw 80% fewer customer-reported bugs in 6 months with automated testing. - Source: dev.to / 8 months ago
  • Effective Software Development Workflow: From Idea to Delivery
    Azure DevOps: Comprehensive CI/CD by Microsoft for software delivery. - Source: dev.to / 8 months ago
View more

What are some alternatives?

When comparing Hotjar and Azure DevOps, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Jenkins - Jenkins is an open-source continuous integration server with 300+ plugins to support all kinds of software development

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

CircleCI - CircleCI gives web developers powerful Continuous Integration and Deployment with easy setup and maintenance.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

Travis CI - Simple, flexible, trustworthy CI/CD tools. Join hundreds of thousands who define tests and deployments in minutes, then scale up simply with parallel or multi-environment builds using Travis CI’s precision syntax—all with the developer in mind.