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ExactTarget Marketing Cloud VS Marketo

Compare ExactTarget Marketing Cloud VS Marketo and see what are their differences

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Contents:
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  2. » Videos
  3. » Reviews
  4. » Alternatives

ExactTarget Marketing Cloud logo ExactTarget Marketing Cloud

ExactTarget Marketing Cloud by sales force is a demand service provider that is making its mark via providing email marketing solutions to your business.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • ExactTarget Marketing Cloud Landing page
    Landing page //
    2023-10-13
  • Marketo Landing page
    Landing page //
    2023-07-17

ExactTarget Marketing Cloud videos

No ExactTarget Marketing Cloud videos yet. You could help us improve this page by suggesting one.

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Marketo videos

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HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to ExactTarget Marketing Cloud and Marketo)

ExactTarget Marketing Cloud

Marketo

Office & Productivity
100 100%
Office & Productivity
0% 0
Email Marketing
1 1%
Email Marketing
99% 99
Online Services
100 100%
Online Services
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

Share your experience with using ExactTarget Marketing Cloud and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare ExactTarget Marketing Cloud and Marketo

ExactTarget Marketing Cloud Reviews

We have no reviews of ExactTarget Marketing Cloud yet.
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Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

Social recommendations and mentions

Based on our record, ExactTarget Marketing Cloud seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

ExactTarget Marketing Cloud mentions (2)

  • Heroku resetting passwords for “a portion” of their users immediately
    If it isn't a phishing attempt it would be really surprising to me that they would use http. BTW, https://exacttarget.com redirects to an official Salesforce product page, but that doesn't guarantee it to not be phishing. - Source: Hacker News / about 2 years ago
  • Dear Vendors Account Executives, just stop….
    You can block much of this traffic by null-routing the email aggregators. One example that stands out in my mind is exacttarget.com (salesforce marketing cloud). Just blocking them reduced our cold email volume by 80%. Apparently it's now the gold standard for lead generation by lazy sales /biz dev teams. Source: over 2 years ago

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing ExactTarget Marketing Cloud and Marketo, you can also consider the following products

LYFE Marketing - A leading social media management company that helps businesses grow online. We help increase leads and sales for businesses through social media marketing

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Twicsy - Twicsy provides the latest updates on the ever-changing world of social media marketing.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Thrive Internet Marketing Agency - Thrive Internet Marketing Agency is one of the most leading digital marketing service providers that provide a wide range of services to clients of all kinds of businesses.

Pardot - Salesforce B2B marketing automation

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