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Apollo.io VS Marketo

Compare Apollo.io VS Marketo and see what are their differences

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Tomba is the leading solution to find and verify professional email addresses. Start using Tomba and connect with the people that matter for your business. featured
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Apollo.io logo Apollo.io

Apollo’s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Apollo.io Landing page
    Landing page //
    2023-05-08
  • Marketo Landing page
    Landing page //
    2023-07-17

Apollo.io videos

+ Add

Free software to find email addresses - apollo.io review

More videos:

  • Review - “Feature Fatigue Kills UX” by Lily Chen, senior software engineer at Apollo.io

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Apollo.io and Marketo)

Apollo.io

Marketo

Lead Generation
100 100%
Lead Generation
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Sales Tools
100 100%
Sales Tools
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

Share your experience with using Apollo.io and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Apollo.io and Marketo

Apollo.io Reviews

We have no reviews of Apollo.io yet.
Be the first one to post

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

Social recommendations and mentions

Based on our record, Apollo.io seems to be more popular. It has been mentiond 63 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Apollo.io mentions (63)

  • Lead Generation
    Apollo.io seems popular for cold email. Source: 5 months ago
  • Senior front end developer salary
    FAAANGM + ATlassian/Uber and similar product based companies 85 lacs - 1.1 cr Startups like coinbase / apollo.io / rippling 80+. Source: 7 months ago
  • Anything Better Than Apollo.io?
    Their data seems pretty good and their features are awesome, but they had a couple of glitches this week that are annoying me. I know they seem to be the best, but has anyone bested them yet? Curious if there's anything out there that's better than Apollo.io. Source: 9 months ago
  • how to get Email Contacts
    Tons of options: apollo.io is popular and affordable. If you're looking for recently funded company contact info, saasydb.com is good. Source: 10 months ago
  • LinkedIn Sales Nav worth it or overrated?
    I agree with most people here in that its invaluable. Especially when paired with some other tools like apollo.io and autobound.ai. Source: 10 months ago
View more

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Apollo.io and Marketo, you can also consider the following products

ZoomInfo - ZoomInfo is a B2B database providing detailed business information on people and companies.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Hunter - Find all the email addresses related to a domain

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Lusha - Search less. Sell more.

Pardot - Salesforce B2B marketing automation

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