Software Alternatives, Accelerators & Startups

AnyTrack.io VS Fathom Analytics

Compare AnyTrack.io VS Fathom Analytics and see what are their differences

AnyTrack.io logo AnyTrack.io

AnyTrack is a conversion tracking and attribution platform that helps digital marketers improve their paid and organic traffic by syncing in real-time their conversions across their entire marketing stack.

Fathom Analytics logo Fathom Analytics

Simple, trustworthy website analytics (finally)
  • AnyTrack.io Landing page
    Landing page //
    2023-05-08

AnyTrack is a conversion tracking and attribution platform that enables digital marketers to improve their marketing ROI by automatically streamlining their conversion data across their entire marketing and tech stack.

AnyTrack helps marketers promoting:

  • eCommerce websites
  • Lead generation funnels
  • Affiliate marketers / comparison websites
  • Info businesses

AnyTrack platform building blocks:

  • Conversion source integrations (ecommerce, CRM, affiliate networks).
  • Ad Pixels & Analytics Integrations 👉send conversion data to your analytics & ad pixels.
  • Website tracking Integrations (Wordpress, Shopify, Woocommerce, Instapage)

Unique & "magic" features:

  • AutoTrack any tech / marketing stack
  • Aggregates & unifies your first party data and build custom audiences
  • AutoTag forms, product links for cross domain tracking.
  • AnyTrack is a single line of code that plays its magic, in real-time.

Integrations:

  • Fathom Analytics Landing page
    Landing page //
    2022-12-16

AnyTrack.io

$ Details
freemium $50.0 / Monthly (Basic plan, 1 website)
Platforms
Web Shopify Wordpress WooCommerce Facebook
Release Date
2019 September

Fathom Analytics

$ Details
$14.0 / Monthly (100,000 Pageviews)
Platforms
-
Release Date
-

AnyTrack.io features and specs

  • Affiliate tracking: +100 Integrations
  • eCommerce tracking: Shopify, Woocommerce
  • Funnel Tracking: Track multiple conversion goals across your funnels
  • Integration Catalog: Integrate with over 100 platforms
  • Webhooks: Send your conversion data to your apps.
  • Facebook Conversion API: One click integration with the Facebook Conversion API
  • Multi-level access: Grant user permissions to access edit or view your account.
  • Google Analytics Integration: Sync your onsite, and offline conversion data to Google Analytics.
  • Custom Conversion tracking: Track any conversion type
  • Offline data capture capability: Yes

Fathom Analytics features and specs

No features have been listed yet.

AnyTrack.io videos

How to set up your Anytrack account with Facebook Conversion API and Google Analytics.

Fathom Analytics videos

FATHOM ANALYTICS REVIEW 🌟 INSTALL 💸 $100 (OPEN SOURCE)

More videos:

  • Review - Fathom Analytics, One-Click DigitalOcean installation guide

Category Popularity

0-100% (relative to AnyTrack.io and Fathom Analytics)
Analytics
5 5%
95% 95
Business & Commerce
100 100%
0% 0
Web Analytics
0 0%
100% 100
Gaming
100 100%
0% 0

User comments

Share your experience with using AnyTrack.io and Fathom Analytics. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Fathom Analytics seems to be a lot more popular than AnyTrack.io. While we know about 58 links to Fathom Analytics, we've tracked only 3 mentions of AnyTrack.io. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

AnyTrack.io mentions (3)

  • Google Ads Conversion Tracking - Missing 50% of CONV Value
    On some campaigns my google ads manager misses about 50% of conv value compared to a third party tracker - anytrack.io. Source: over 1 year ago
  • Facebook Conversions API
    A dedicated tracking platform like Anytrack would be the easiest setup if you're not able to build it yourself. Source: about 2 years ago
  • How to track accurate data with Facebook Ads?
    The best solution for this is to use an external server-side attribution and tracking tool so that you get more accurate data and also use that data on other platforms. (the best tools right now in the market are Anytrack and Hyros)... I'm not affiliated with them in any way, we're just personally using one of these tools within our agency for our clients. Source: over 2 years ago

Fathom Analytics mentions (58)

  • Tell HN: My Favorite Tools
    A few apps that are a joy to use: https://ia.net/writer for writing. https://usecontrast.com/ for checking contrast. https://sipapp.io/ for picking colors. https://nova.app/ for editing code. https://cleanshot.com/ for screenshots. https://getpixelsnap.com/ for measuring elements on screen. https://netnewswire.com/ for reading things via RSS. https://panic.com/transmit/ for file transfers. https://usefathom.com/... - Source: Hacker News / 5 months ago
  • 11 Ways to Optimize Your Website
    There are many good, lightweight, and open-source alternatives to Google Analytics, such as Plausible, Matomo, Fathom, Simple Analytics, and so on. Many of these options are open-source, and can be self-hosted. - Source: dev.to / 7 months ago
  • Ask HN: Is Google Analytics that useful?
    Have you looked at Fathom[0] or GoatCounter? [0] https://usefathom.com/ [1] https://www.goatcounter.com/. - Source: Hacker News / 9 months ago
  • Companies must stop using Google Analytics
    Yes, you should absolutely not be using Google Analytics. They don't need more data, your users don't want to see cookie banners and most of you really don't need 99% of the data that you can filter through... I can't recommend Fathom (https://usefathom.com) enough. They have a huge focus on privacy-first tracking. You don't need to show a cookie banner and you can still track events etc. If you want $10 credit... - Source: Hacker News / 11 months ago
  • I’ve roasted 850 landing pages in 2.5 years. Here are the 15 most common mistakes and how to fix them.
    Example: https://usefathom.com/ and june.so. Source: 11 months ago
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What are some alternatives?

When comparing AnyTrack.io and Fathom Analytics, you can also consider the following products

Google Tag Manager - Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Tealium iQ Tag Management - Tealium is a dynamic platform that comes with a highly extensible iQ Tag Management system to manage mission-critical technologies with ease and comfort.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Blue Triangle - Blue Triangle's analytics platform uncovers issues on your website measurably impacting your revenue and helps you fix them.

Matomo - Matomo is an open-source web analytics platform