WordStream
SEMRush
Kenshoo
AdRoll
Marin Software
Microsoft Advertising
Ahrefs
Moz
Plausible.io
Google Analytics
Matomo
Fathom Analytics
Simple Analytics
Adobe Analytics
Clicky
Mixpanel
Plausible Analytics is not designed to be a clone of Google Analytics. It is meant as a simple-to-use replacement and a privacy-friendly alternative that can help many site owners.
It's quick, simple to use and understand with all the metrics displayed on one page. Doesn't track hundreds of metrics like Google Analytics does
Lightweight script of less than 1 KB so sites load fast. The script is 45 times smaller script than the Google Analytics one
Doesn't use cookies so there's no need to worry about cookie banners
Doesn't track personal data so it's compliant with GDPR out of the box and you don't need to worry about asking for data consent
It's open source with the code available on GitHub so you can even self host exactly the same product free as in beer
Unlike Google Analytics, the cloud product is not free as in beer because the business model is subscriptions rather than selling the data of your visitors. Plausible Analytics is bootstrapped without any external funding so the subscription fees help cover the costs and time spent on development.
WordStream Plausible.ioI've been using plausible since Sep 2019 and never had any doubts about it. It provides me with everything I need related to visitor stats while keeping privacy in first place.
It doesn't slow down my website loading speed (it's amazing, it's less than 1KB in size!), is not blocked by adblockers since it's not really a tracker tracker, and owners are super cool and they actually respond to every inquiry you could possibly have.
If you're looking for de-googling your stuff, you can start with Plausible :)
I tried several analytics tools prior to Plausible, namely Google Analytics and later on Matomo. I found both to be fairly complicated for my usage which is a personal blog. Complicated in the way I had to install and use them. Plausible's simple to set up approach combined with a very clean and inviting user interface was a breath of fresh air. It's simple and clean enough that it actually makes me want to check and analyse my traffic which is a feeling I never thought I'd have having tried alternatives.
It offers clear information about what I really need, without distractions, without advertising and does not slow my site.
Based on our record, Plausible.io seems to be a lot more popular than WordStream. While we know about 189 links to Plausible.io, we've tracked only 4 mentions of WordStream. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.
These days I think it's gonna be tools like wordstream.com (they have a niche finder tool), and ahrefs.com or semrush.com. Source: over 1 year ago
For the CPC part, here is what I have found on wordstream.com. Source: almost 2 years ago
When you begin to take a stroll through various affiliate websites, you will notice the innumerable dedicated landing pages, it kind of makes you wonder why affiliate marketers spend so much time to customize their landing page this much,. Source: about 2 years ago
A tool that I use a lot for all of my Google Ad clients is wordstream.com. They make it extremely easy to manage a Google Ads account because they have something called the 20-minute workweek that gives you tasks you can do on a weekly basis to improve that account. It will suggest keywords, suggest changes to your budget, and ads. Over time your client's cost per acquisition will decrease as long as you set up... Source: about 3 years ago
# Function to get Plausible Analytics timeseries data Def get_plausible_timeseries_data(): # Calculate the date range for the last 90 days date_to = datetime.today().strftime('%Y-%m-%d') date_from = (datetime.today() - timedelta(days=90)).strftime('%Y-%m-%d') # Setting the metrics we want to look at metrics='visitors,pageviews' # Actually pulling the data we want url =... - Source: dev.to / 11 days ago
I think a single Google Analytics alternative is pretty hard to pick considering that GA can be used to very much varying extents. For simple and "detailed enough" insights, I enjoyed using Plausible (https://plausible.io/) in the past. For more in depth analytics that give you a detailed view into your own product, PostHog.com seems to be by far the best and most popular option out there. - Source: Hacker News / 30 days ago
I could do the same exercise with Google Analytics and Google Tag Manager, but luckily I don't need to, since Plausible already did. A piece of advice, rip out Google Analytics and use Plausible instead. It first of all doesn't destroy your website, and secondly it doesn't violate the GDPR - So you can embed it on your site without having to warn your visitors about that they're being spied on by Google. - Source: dev.to / about 1 month ago
Also, currently we are using https://plausible.io/ for analytics. No other bugs. - Source: Hacker News / about 1 month ago
I just swapped out Google Analytics with Plausible for AINIRO.IO. It’s only been a week, but so far I am super jazzed about it. First of all, Plausible doesn’t use cookies, so I can completely drop all cookie disclaimers and popups I had because of GDPR. Second of all, the site scores significantly better on load time. This results in a 10x better user experience for my website visitors, while making sure the... - Source: dev.to / about 1 month ago
SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.
Matomo - Matomo is an open-source web analytics platform
AdRoll - AdRoll is a leader in retargeting display advertising. Draw the right people with the right strategies.
Fathom Analytics - Simple, trustworthy website analytics (finally)
