Software Alternatives & Reviews

VWO VS Google Analytics

Compare VWO VS Google Analytics and see what are their differences

VWO logo VWO

Use VWO to tweak, optimize & personalize your website with minimal IT help.

Google Analytics logo Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
  • VWO Landing page
    Landing page //
    2023-10-18
  • Google Analytics Landing page
    Landing page //
    2023-08-26

VWO videos

Visual Website Optimizer (VWO): How to A/B Test HTML Landing Pages

More videos:

  • Demo - VWO Demo
  • Tutorial - how to track your conversions using VWO (Visual Website Optimizer)

Google Analytics videos

Google Analytics Review

More videos:

  • Review - Google Analytics, Ultimate Beginner’s Guide
  • Review - Google Analytics Review

Category Popularity

0-100% (relative to VWO and Google Analytics)
Web Analytics
12 12%
88% 88
Analytics
8 8%
92% 92
A/B Testing
100 100%
0% 0
Conversion Optimization
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare VWO and Google Analytics

VWO Reviews

10 Best Hotjar Alternatives & Competitors in 2023
Since VWO offers many packages, it comes with different prices and, unfortunately, users can’t find out about pricing until check-out. Below, You can see ‘VWO insights’ packages.
Top 10 CRO Tools to Boost Conversions for Free in 2023
VWO testing platform, equipped with A/B testing and a visual editor tool, is one of the conversion rate optimization tools you can use for your website. Using its real-time A/B testing, you can watch how your visitors will behave when they face the potential changes you made. It promises to show which changes on your website are more likely to lead to increased conversions.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
VWO Testing by Wingify is a highly recommended optimization platform considering all aspects of A/B testing. Customer support has always been a crucial reason behind the success of SaaS businesses and Wingify is good at it. In recent times, they have fully grown to a solid framework with comprehensive testing and optimization solutions.
Hotjar Alternatives: 21 Tools for Optimizing Your Website and Conversion Rate
VWO is one of the most comprehensive platforms for optimizing the customer experience. With funnels, sessions recordings, heatmaps, surveys, form analytics, and more, VWO has just about everything enterprise marketers need to analyze and improve the customer experience.
10 Best Hotjar Alternatives You Should Use
For an in-depth analysis and having a much better insight into the behavior of visitors, you can’t go wrong with “VWO” (Visual Website Optimizer). In terms of accuracy and the ability to deliver detailed analysis, I put it a few notches above Hotjar. By combining heatmaps, on-page surveys, and session recordings, it enables you to easily spot the problematic areas.
Source: beebom.com

Google Analytics Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Source: medium.com
Which tools help you to Measure the Success of your Website
Google Analytics: The most commonly free-to-use analytics tool which helps with very detailed and accurate real time results. It includes real-time views, conversions, bounce rates, session timings, trends and so much more.
Source: qpe.co.in
Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
10 Best Google Analytics Alternatives (Free & Paid)
Google Analytics can only show you what your visitors do and the numerical (quantitative) data about customer journey, but it does not determine the reasons for their actions (qualitative information). In simple words, in Google Analytics, you will deal with the numbers, but not the reasons for these numbers.

Social recommendations and mentions

Based on our record, Google Analytics seems to be a lot more popular than VWO. While we know about 36 links to Google Analytics, we've tracked only 3 mentions of VWO. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

VWO mentions (3)

Google Analytics mentions (36)

  • Navigating the Digital Landscape: The Role of Website Analytics in Measuring Performance
    Let’s discuss Google Analytics in particular and other tools in general, which are available online to measure the website performance. Source: 9 months ago
  • 10 BEST FREE SEO REPORTING TOOLS
    Google Analytics: A free tool from Google that provides in-depth website analytics and performance metrics, including traffic sources, user behavior, and conversions. Source: 9 months ago
  • Affiliate Marketing Automation: How to Save Time and Improve Your Results?
    Automating your affiliate marketing has a clear advantage: scalability. As your affiliate network grows, manual management becomes difficult. Automation makes it easier to handle a larger volume of affiliates, communicate with them, and monitor their performance. This means that your affiliate program can grow without sacrificing efficiency. You can also use automation tools to track and report affiliate... Source: 9 months ago
  • Which tool do you use the most for SEO?
    Google Analytics: It provides in-depth insights into website traffic, user behavior, conversions, and other important metrics. Source: 10 months ago
  • The dos and don'ts of website redesigns and migrations
    Implement a robust website analytics tool, such as Google Analytics, to track key metrics and gather insights about user behavior. Set up goals and conversion tracking to measure the impact of your website redesign or migration on your business objectives. Source: 10 months ago
View more

What are some alternatives?

When comparing VWO and Google Analytics, you can also consider the following products

Optimizely - A/B testing you'll actually use.

Matomo - Matomo is an open-source web analytics platform

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Crazy Egg - Through Crazy Egg's heat map and scroll map reports you can get an understanding of how your visitors engage with your website so you can boost your conversion rates.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.