Software Alternatives, Accelerators & Startups

Toucan Toco VS Smartlook

Compare Toucan Toco VS Smartlook and see what are their differences

Toucan Toco logo Toucan Toco

Toucan is a customer-facing analytics platform that empowers companies to drive engagement with data storytelling. With the best customizable end-user experience across any device, over 4 million Toucan stories are viewed each year.

Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
  • Toucan Toco Landing page
    Landing page //
    2023-05-22

Toucan is a customer-facing analytics platform that empowers companies to drive engagement with data storytelling. Features include:

  1. Guided data visualization, allowing the user to focus on the story to be told rather than on chart selection, layout, etc.

  2. An App Gallery that provides dozens of starter apps (including sample data) that a user can use either as is or as the starting point for creating a customized set of dashboards

  3. Embedding can be performed by even novice users and is available as web components or iFrames

  4. Deployment to all modes — desktop web, smartphones, tablets, wall displays, and kiosks — is done in just a few clicks and with no extra development work

  5. Hundreds of included interactive and animated charts combined with a thoroughly modern UI make Toucan one of the best-looking platforms on the market

  6. Hundreds of included connectors make adding data sources — cloud, on-premises, stored, or streaming — quick and easy

As a result, Toucan has been rated the #1 Easiest to Use Platform on G2 Crowd and is used 3x the industry average.

  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

Toucan Toco features and specs

  • Guided Analytics: Toucan makes analytics accessible to business users by provisioning the guidance they need to use data for decision-making without the need for training. Business users are walked through the selection of data, charts, and layouts quickly so that the focus is on the data story, not the design mechanics. All charts and visualizations contain critical context such as definitions and sources as well as actions such as annotations and collaboration either inside Toucan or in tools like Slack or MS Teams. Best For: Business users that need to see consistent analytics to track performance rather than perform ad hoc data exploration
  • Embedded Analytics: The Toucan platform allows easy embedding into SaaS products using either web components or iFrames and can be performed by even non-expert users. Changes can be moved from staging to production with a single toggle and the platform contains robust adoption management tools for on-boarding and the automation of core user management tasks. Extensive white-labeling customization capabilities allow customers to make the end experience look and feel like an extension of the company brand and include color palettes, typefaces, languages, logos, and background imagery. Best For: Product teams that want to extend analytics to customers or partners, including collaboration, annotation, and storytelling capabilities without extensive development
  • Easy Data Connections: Toucan includes hundreds of connectors for all manner of data sources including Snowflake, MongoDB, Excel, Salesforce, and others. Connectors are easily configured by business users and no code is needed to perform data connections. Best For: Business users that need to add new data sources with the need for IT support
  • Guided Data Preparation: Toucan's YouPrep™ data pipeline allows users to perform joins, slices, pivots, & melts easily and code-free. Ad hoc transformations are supported for evolution computation, date aggregation, ranks, and other critical statistics as are complex, multi-way joins. Python can also be used to extend Toucan’s data prep capabilities. Best For: Business users that need to prepare data by summing, aggregating, or creating new metrics but don’t have time to wait for technical support or training on complex specialist tools

Smartlook features and specs

No features have been listed yet.

Toucan Toco videos

Toucan: Powerfully Easy Analytics for Business Users

More videos:

  • Demo - Toucan Distribution Center
  • Demo - Data Storytelling with Toucan

Smartlook videos

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Category Popularity

0-100% (relative to Toucan Toco and Smartlook)
Development
100 100%
0% 0
Web Analytics
0 0%
100% 100
Data Dashboard
100 100%
0% 0
Analytics
8 8%
92% 92

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Toucan Toco and Smartlook

Toucan Toco Reviews

5 Metabase Alternatives You Don't Need a PhD to Use
Fully cloud-based, the platform was designed with one goal in mind: reduce the complexity of bringing insights from data to business users. From data connections to the distribution of insights anywhere they're needed, Toucan makes it easy and, as a result, sees the highest user adoption in the industry (80+%).

Smartlook Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Smartlook Reviews: Everything You Need to Know + Best Alternative in 2023
As you can see, this client complains that he could not cancel his subscription on Smartlook, even after he decided to not use his package anymore. That is, Smartlook charged him despite the fact that he had removed the service. Moreover, he did not get any response from the Smartlook support team.
10 Best Google Analytics Alternatives (Free & Paid)
Want an analytics tool to analyze your mobile app? Smartlook is a behavioral analytics tool for websites and mobile app that can track visitors’ activities across devices. As you know, understanding customer behavior is beyond just looking at raw numbers, which GA offers.
The Top 10 Website Session Recording Tools for 2022
Smartlook keeps track of user activity on websites and in mobile apps. It is software made to capture user screen recordings on your websites. You can watch what website visitors click, type into form fields, where they spend the most time, and how they navigate through each page of your website with the Smartlook session recording software.

Social recommendations and mentions

Based on our record, Smartlook seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Toucan Toco mentions (0)

We have not tracked any mentions of Toucan Toco yet. Tracking of Toucan Toco recommendations started around Aug 2021.

Smartlook mentions (2)

What are some alternatives?

When comparing Toucan Toco and Smartlook, you can also consider the following products

Phocas - Data analytics software for businesses in wholesale distribution, manufacturing, and retail.

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Qrvey - Embedded Analytics built exclusively for SaaS applications.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

DevicePilot - DevicePilot is a universal cloud-based software service allowing you to easily locate, monitor and manage your connected devices at scale.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.