Software Alternatives, Accelerators & Startups

Splunk VS Marketo

Compare Splunk VS Marketo and see what are their differences

Splunk logo Splunk

Splunk's operational intelligence platform helps unearth intelligent insights from machine data.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Splunk Landing page
    Landing page //
    2023-10-20
  • Marketo Landing page
    Landing page //
    2023-07-17

Splunk videos

"Splunk Product Overview"

More videos:

  • Tutorial - Splunk in 60 Minutes | Splunk Tutorial For Beginners | Splunk Training | Splunk Tutorial | Edureka
  • Demo - Splunk Incident Review Demo

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Splunk and Marketo)
Monitoring Tools
100 100%
0% 0
Email Marketing
0 0%
100% 100
Log Management
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Splunk and Marketo

Splunk Reviews

Top 10 Grafana Alternatives in 2024
Splunk’s security and data monitoring features make it a potent alternative to Grafana. The platform helps collect and store extensive data from multiple platforms like databases, messaging systems, and network devices.
Source: middleware.io
Top 11 Grafana Alternatives & Competitors [2024]
Splunk's strengths lie in its adeptness at handling large-scale data ingestion and robust analytics capabilities. This makes it invaluable for organizations with complex data monitoring needs, particularly in enterprise security and observability.
Source: signoz.io
10 Best Grafana Alternatives [2023 Comparison]
Splunk is a well-known log management solution that’s been around forever. It offers a variety of observability solutions, making it an ideal Grafana alternative in terms of functionality. Splunk offers users Log Management, Synthetic monitoring, Infrastructure Monitoring, APM, Security Monitoring, and more.
Source: sematext.com
Top 11 Best SIEM Tools in 2022 For Real-Time Incident Response and Security
Splunk provides improved security operations like customizable dashboards, asset investigator, statistical analysis, and incident review, classification, and investigation. It has features of alerts management, risk scores, etc. It provides security services to the public sectors, financial services, and healthcare.
11 Best Splunk Alternatives
Splunk is a web-based program primarily used for searching, monitoring, and analyzing machine-generated Big Data. Splunk automatically captures, indexes, and correlates real-time data in a searchable container from which graphs, reports, alerts, dashboards, and visualizations can be generated. Its goal is to provide machine-generated data that can be used to recognize data...

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Social recommendations and mentions

Based on our record, Splunk seems to be more popular. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Splunk mentions (18)

  • Can I install apps on Free 60 day Enterprise?
    I'm using the free 60day Enterprise license and tried to install different apps from the "Browse more apps" menu in Splunk Enterprise, but it doesn't accept my credentials when I try to log in. I tried my username and password from splunk.com(which I'm sure it works, because I tried it straight away on the official website). Also I tried using my username and password with which I'm accessing Splunk Enterprise,... Source: 5 months ago
  • Can someone explain this before I go a little crazy? xD
    I'm noticing a questionable trend in Splunk question/answer structure for these free courses on splunk.com So I go to an exam dump to try and compare to something I have studied thus far. (Prepping for entry level 1002). Source: 7 months ago
  • Where exactly can I start to learn?
    With your splunk.com username, you can login to Splunk trainings portals as well https://www.splunk.com/en_us/training.html .. There are lots of free trainings available. Enroll yourself, complete them, you will gain more confidence. Source: 11 months ago
  • VAST 3.0 released. Open-Source Security Data Pipelines with Kusto-like syntax
    VAST is an open-source SecDataOps project for working with data from open-source security tools. Version 3.0 adds a pipeline syntax similar to splunk, Kusto, PRQL, and Zed. Source: about 1 year ago
  • Apps not downloading in Splunk Enterprise Trial on EC2 Instance
    I'm entering my correct credentials for splunk.com nothing happends, even tried downloading the tgz file from splunkbase and then going the install app from file route. Nothing happens. No failure message, no app downloading. Please help! Source: about 1 year ago
View more

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Splunk and Marketo, you can also consider the following products

Datadog - See metrics from all of your apps, tools & services in one place with Datadog's cloud monitoring as a service solution. Try it for free.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Grafana - Data visualization & Monitoring with support for Graphite, InfluxDB, Prometheus, Elasticsearch and many more databases

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Prometheus - An open-source systems monitoring and alerting toolkit.

Pardot - Salesforce B2B marketing automation