Software Alternatives & Reviews

Snowplow VS Supermetrics

Compare Snowplow VS Supermetrics and see what are their differences

Snowplow logo Snowplow

Snowplow is an enterprise-strength event analytics platform.

Supermetrics logo Supermetrics

Supermetrics condenses all the major vectors of data relevant to a user's marketing campaigns and helps them make sense of it all.
  • Snowplow Landing page
    Landing page //
    2023-10-05

Our Mission is to empower data teams to build a strategic data capability that delivers high-quality, complete, and relevant data across the business. Our users and customers use Snowplow for numerous use cases – from web and mobile analytics to advanced analytics and the production of AI & ML ready data, whilst maintaining data privacy compliance. Our customers reflect the diversity of use cases that Snowplow solves and includes Strava, The Wall Street Journal, CapitalOne, WeTransfer, Nordstrom, DataDog, Auto Trader, GitLab and many more.

  • Supermetrics Landing page
    Landing page //
    2023-03-16

Snowplow videos

What is Snowplow

Supermetrics videos

Reviewing Stitch vs Supermetrics for BigQuery

More videos:

  • Review - Supermetrics Review - What You Need To Know Before You Buy Supermetrics
  • Review - Supermetrics CEO Mikael Thuneberg: $12m in ARR, 150% YoY Growth. THIS is how you build a company!

Category Popularity

0-100% (relative to Snowplow and Supermetrics)
Analytics
100 100%
0% 0
Data Integration
0 0%
100% 100
Web Analytics
100 100%
0% 0
Marketing Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Snowplow and Supermetrics

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Supermetrics Reviews

Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
There is not too much information about their functionality here. To make it simple, Supermetrics extracts data from marketing sources into the above destinations. Other destinations will need to use the Supermetrics API.
Source: www.windsor.ai
Top 5 Supermetrics Alternatives You Should Know About
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: www.windsor.ai
Supermetrics vs. Funnel.io vs. Windsor.ai vs. Fivetran vs. Improvado
Only you know your priorities for your data-pipeline needs. We can only provide different aspects to consider as you determine the best fit for your needs. In case you have a complex buyer journey and need to match the CRM data together with the analytics data, Funnel.io and Improvado are probably not the best choices. In case you would like to get started without talking to...
Source: www.windsor.ai

Social recommendations and mentions

Snowplow might be a bit more popular than Supermetrics. We know about 10 links to it since March 2021 and only 8 links to Supermetrics. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Snowplow mentions (10)

  • Open-source data collection & modeling platform for product analytics
    We’ve also thought about Ops :-). There’s a backend 'Collector' that stores data in Postgres, for instance to use while developing locally, or if you want to get set up quickly. But there’s also full integration with Snowplow, which works seamlessly with an existing Snowplow setup as well. - Source: dev.to / over 1 year ago
  • What are the different ways to collect large amounts of data, like millions of rows?
    Sure thing! Say you run an online store. Your source systems could be the inventory, orders or customer databases. You could also track click/site behavior with something like snowplow. An ERP system is essentially just a combination of what I mentioned previously. Another good example is a CRM such as Salesforce or Zendesk. Hopefully that helps! Source: almost 2 years ago
  • The Big Data Game – Because even a simple query can send you on an unexpected journey. Help the 8-bit data engineer to get the data
    Well if you have to structure and create Schema and manage Data Warehouses, you need a tool to do that, so in the background you see SnowPlow, which helps you do just that. Make the data into some kind of sensible structure so that later on business analysts can come see whats up. Want to do a quarterly report on how you performed, go to the application that goes to the data warehouse and builds your report for... Source: about 2 years ago
  • Reference Data Stack for Data-Driven Startups
    We also have telemetry set up on our Monosi product which is collected through Snowplow,. As with Airbyte, we chose Snowplow because of its open source offering and because of their scalable event ingestion framework. There are other open source options to consider including Jitsu and RudderStack or closed source options like Segment. Since we started building our product with just a CLI offering, we didn’t need a... - Source: dev.to / about 2 years ago
  • Ask HN: Best alternatives to Google Analytics in 2021?
    Https://matomo.org That's the only full featured open source competitor I am aware of, so it should be mentioned. https://snowplowanalytics.com/ Somewhat FOSS. There was a story there, but I don't remember the details. - Source: Hacker News / over 2 years ago
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Supermetrics mentions (8)

  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: 11 months ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve automation and internal tooling for Supermetrics' Sales, Finance, and Customer Support functions. We hope you have strong backend programming skills in PHP and Typescript/Javascript... - Source: Hacker News / about 1 year ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: over 1 year ago
  • Calendar Heroes: Connor MacDonald, CMO at The Ridge - Q&A on Time Management
    Supermetrics powers 90% of our reporting, with automated report building so we can monitor our ad performance. - Source: dev.to / almost 3 years ago
  • Converting dev environments to Apple Silicon
    The reality is that Apple will switch to ARM chips, and as devs, we need to be prepared. So this past weekend, faced with a shortage of Intel Macbook Pros for our new devs, we sat down to make it all work for our Supermetrics developers. - Source: dev.to / almost 3 years ago
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What are some alternatives?

When comparing Snowplow and Supermetrics, you can also consider the following products

Google BigQuery - A fully managed data warehouse for large-scale data analytics.

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.

Fivetran - Fivetran offers companies a data connector for extracting data from many different cloud and database sources.

Qubole - Qubole delivers a self-service platform for big aata analytics built on Amazon, Microsoft and Google Clouds.

Business Hangouts for G Suite - Business Hangouts is a webinar platform its an all-in-one app to produce business and corporate Webinars, Online meetings, Web Conferences, and Virtual Events.