Software Alternatives, Accelerators & Startups

Simple.io VS Pardot

Compare Simple.io VS Pardot and see what are their differences

Simple.io logo Simple.io

Simple is an intelligent marketing platform, providing a single home for your marketing briefs, campaigns, budgets, approvals, workflows and reporting.

Pardot logo Pardot

Salesforce B2B marketing automation
  • Simple.io Landing page
    Landing page //
    2022-06-06

It is a comprehensive marketing operations software that automates multiple and diverse marketing projects, gives process visibility, connects teams and enforces compliance. It allows companies to accelerate their marketing process inside and the distribution of approved assets outside.

By centralising all operations in one hub, managements get visibility over the entire production chain of several concurrent campaigns, they can exercise control and align processes across regions, products and teams with a templated workflow. Creative teams can use feature-rich collaborative tools to produce their best work and get the right approvals. Market-ready assets can be managed with the in-built asset manager to handle storage, tagging, reformatting ad repurposing of assets for distribution.

The Simple Marketing Ops platform with its unprecedented overview, control and deep insight into marketing operations, empowers leadership teams to make data driven decisions. Since Simple is built on the Microsoft Azure Stack, it plugs seamlessly into every application in the MS ecosystem for unparalleled scalability and security.

  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Simple.io features and specs

  • Integrate seamlessly with the MS Tech Stack : Yes
  • Stay nimble with purpose-designed flexible workflow: Yes
  • Manage the overarching strategy with feature rich toolkit: Yes
  • Break down complex campaigns into manageable streams: Yes
  • Manage requests and briefs: Yes
  • Consolidate job management in a single workflow: Yes
  • Mitigate risk with a loaded approval process for compliance: Yes

Pardot features and specs

No features have been listed yet.

Simple.io videos

Simple Marketing Ops

Pardot videos

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to Simple.io and Pardot)
Marketing Platform
100 100%
0% 0
Email Marketing
0 0%
100% 100
Marketing Project Management
Marketing Automation
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Simple.io and Pardot

Simple.io Reviews

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Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.

What are some alternatives?

When comparing Simple.io and Pardot, you can also consider the following products

Marilyn - Marilyn provides advertising automatization for some of the largest advertisers and advertising agencies in Europe.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Plannuh - Cloud-based platform for building and managing your marketing budgets and plans. For individuals and teams. Forecast spend, track performance, align goals.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

HasOffers - Manage direct publisher and affiliate relationships with our white-labeled attribution technology

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.