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Salesforce Service Cloud VS Marketo

Compare Salesforce Service Cloud VS Marketo and see what are their differences

EcholoN
Holistic service management: service, support + customer care. From Ticketing to Helpdesk, Service Desk, ITSM to Enterprise Service Management featured
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Salesforce Service Cloud logo Salesforce Service Cloud

Service Cloud integrates customer service with social networks and provides a self-service customer portal and knowledge base system.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Salesforce Service Cloud Landing page
    Landing page //
    2023-05-09
  • Marketo Landing page
    Landing page //
    2023-07-17

Salesforce Service Cloud videos

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Salesforce Service Cloud Overview Demo

Marketo videos

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HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Salesforce Service Cloud and Marketo)

Salesforce Service Cloud

Marketo

Help Desk
100 100%
Help Desk
0% 0
Email Marketing
0 0%
Email Marketing
100% 100
Customer Support
100 100%
Customer Support
0% 0
Marketing Automation
0 0%
Marketing Automation
100% 100

User comments

Share your experience with using Salesforce Service Cloud and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Salesforce Service Cloud and Marketo

Salesforce Service Cloud Reviews

The Best Help Desk Software in 2020
Salesforce Service Cloud equips every support technician with the productivity tools they need to enhance efficiency. It boasts easy integration with all of the most popular CTI (computer telephony integration), and can even use web services APIs like REST and SOAP (though it is reserved for the Enterprise and Unlimited tiers). CTI can help reduce the amount of time your...
Source: www.jitbit.com
Best Customer Service Software
For example, are you looking for customer service software specifically for live chat? LiveAgent will be a top choice for you. If you want a solution for your field service agents, use Salesforce Service Cloud. There are even tools for customer service, sales, and marketing CRM built into single product bundles.
Source: www.quicksprout.com
11 Best Help Desk Software to Totally Check out in 2020!
A powerful cloud-based help desk software, Salesforce Service Cloud, is a child platform of the ubiquitous Salesforce CRM software. Engage your customers through multiple channels, streamline procedures and manage tickets with the help of the tool’s 360-degree view of the clients. Service Cloud offers supportive features like customizable branding, email integration,...
Source: surveysparrow.com

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

What are some alternatives?

When comparing Salesforce Service Cloud and Marketo, you can also consider the following products

Freshdesk - Freshdesk is a cloud-based customer support software that lets you support customers through traditional channels like phone and email, social channels like Facebook and Twitter, and your own branded community

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

LiveAgent - LiveAgent is a fully-featured web-based live chat and help desk software. It harnesses the power of a universal inbox, real-time live chat, built-in call center, and a robust customer service portal. Start your free 1 month trial today!

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Zendesk - Zendesk is a beautiful, lightweight help-desk solution.

Pardot - Salesforce B2B marketing automation

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