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Roundabout VS SmartMetrics

Compare Roundabout VS SmartMetrics and see what are their differences

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Roundabout logo Roundabout

Find and activate your Creators. Empower your campaign planning, execution, and tracking across 100+ niches with Roundabout's AI power influencer marketing platform

SmartMetrics logo SmartMetrics

We monitor, analyze, and fix your Google Analytics, Search, SEO, and Ads metrics daily to provide you with better insights and more accurate data.
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Roundabout is an AI-powered influencer marketing tool designed for brand marketers, and agencies aiming to boost their efficiency, so they can easily:

  • Identifying top-niche profiles across over 60 niches, including official insights data;
  • Maintaining meticulous control over your campaign's every phase (storytelling, content approval, and shipments);
  • Saving up to 90% of the time typically spent on operational steps.

You can sign up for free to get access to:

  • influencers profiles in all niches, using AI-lookalike lists, and backed with hard insight data;
  • campaign price calculation with real-time KPIs preview (PDF download available);
  • campaign brief to set up storytelling, deadlines and influencers invitations.

You only pay-per-campaign based on the price you set up for your 1-month campaign, based on the number of content, influencers and results you want to get. Prices are all-inclusive, without negotiation with influencers and bespoke.

The more campaigns you buy, the more you save:

  • 5% discount if you buy campaigns every 3 months
  • 10% discount if you buy campaigns every month
  • SmartMetrics Landing page
    Landing page //
    2023-09-21

Roundabout

Website
roundabout.pro
Pricing URL
Official Roundabout Pricing
$ Details
freemium $143.0 (1Post + 5Stories from $143 per Creator (min. 4Creators/campaign))
Platforms
Instagram TikTok
Release Date
2022 October
Edit details

SmartMetrics

Website
smartmetrics.com
Pricing URL
-
$ Details
paid $19.0 / Monthly
Platforms
-
Release Date
-
Edit details

Roundabout features and specs

  • Influencer lists (+60 niches, validated): Yes
  • AI Lookalike profiles: Yes
  • Influencer insight data performances: Yes
  • Campaign budgeting: Yes
  • Campaign brief creation: Yes
  • Influencer agreements automation: Yes
  • Influencer payment automation: Yes
  • Real-time campaign reports: Yes
  • Multi-campaigns: Yes
  • Content management: Yes
  • Shipping management: Yes
  • Campaign brief templates: Yes
  • Influencer search : Yes

SmartMetrics features and specs

No features have been listed yet.

Roundabout videos

+ Add

Roundabout Review - In Case You Missed It

More videos:

  • Review - Roundabout Review
  • Review - Roundabout Review (PC)

SmartMetrics videos

No SmartMetrics videos yet. You could help us improve this page by suggesting one.

+ Add video

Category Popularity

0-100% (relative to Roundabout and SmartMetrics)

Roundabout

SmartMetrics

Influencer Marketing
44 44%
Influencer Marketing
56% 56
SEO Auditing
0 0%
SEO Auditing
100% 100
Social Media Marketing
100 100%
Social Media Marketing
0% 0
SEO Tools
0 0%
SEO Tools
100% 100

Questions and Answers

As answered by people managing Roundabout and SmartMetrics.

Who are some of the biggest customers of your product?

Roundabout's answer

Virgin Active, Martini, Eataly, Skinlabo, Winelivery

How would you describe your primary audience?

Roundabout's answer

Marketing teams from brands and agencies use Roundabout to save up to €60k of budget and 1500h to execute their influencer campaigns. Roundabout provides for B2C and B2B Creators within more than 100 industry niches including macro industries: - Food - Beverage - Cosmetics & Supplements - Fitness & Wellness - Entertainment - Culture & Education - Careers - Hospitality - Pet - Family

What makes your product unique?

Roundabout's answer

Roundabout sets itself apart from other tools by addressing two significant challenges for marketers:

  1. Precise Influencer Identification: Roundabout excels at identifying influencers who align perfectly with your target audience.

  2. Streamlined Activation Process: We streamline the entire influencer activation process, allowing you to save up to 90% of your valuable time. This means you can focus on achieving your marketing objectives more efficiently.

Why should a person choose your product over its competitors?

Roundabout's answer

You can sign up for free to get unlimited access forever to:

  • influencers profiles in all niches, using AI-Lookalike lists, and backed with hard insight data;
  • campaign price calculation with real-time KPIs preview (PDF download available);
  • campaign brief to set up storytelling, deadlines and influencers invitations.

You only pay-per-campaign based on the price you set up for your 1-month campaign, based on the number of content, influencers and results you want to get. Prices are all-inclusive, without negotiation with influencers and bespoke.

User comments

Share your experience with using Roundabout and SmartMetrics. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, SmartMetrics seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Roundabout mentions (0)

We have not tracked any mentions of Roundabout yet. Tracking of Roundabout recommendations started around Oct 2023.

SmartMetrics mentions (1)

  • Looking For Someone To Help Set Up Conversion Tracking on GA and Google Ads
    Please check https://smartmetrics.com, low project rates. Source: almost 3 years ago

What are some alternatives?

When comparing Roundabout and SmartMetrics, you can also consider the following products

HypeAuditor - All-in-one Influencer Marketing Platform

squarelovin - Turn User-Generated Content into your most powerful brand asset!

IZEA - IZEA is a leading provider of influencer marketing and custom content services. Our platform allows brands/agencies and influencers to collaborate easily.

Union Metrics - Union Metrics builds social analytics tools for brands and agencies.

Upfluence - Upfluence allows brands to identify their influencers in seconds and reach them at scale.

Minter.io - Instagram Analytics. Twtitter Analytics. Facebook Analytics

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