Software Alternatives, Accelerators & Startups

Pushwoosh VS Marketo

Compare Pushwoosh VS Marketo and see what are their differences

Pushwoosh logo Pushwoosh

Mobile-inspired customer engagement platform for high achievers

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Pushwoosh Landing page
    Landing page //
    2023-02-04

Using Pushwoosh’s tech-easy solutions, 80 000 companies from across the industries have built effective communication strategies with the use of push notifications, in-app messages, emails, SMS, WhatsApp, and omnichannel triggered messaging.

  • Marketo Landing page
    Landing page //
    2023-07-17

Pushwoosh features and specs

  • Mobile Push Notifications: Yes
  • Web Push Notifications: Yes
  • In-App Messaging: Yes
  • Customer Journey Builder: Yes
  • Email: Yes
  • SMS: Yes
  • WhatsApp: Yes
  • Behavioral Segmentation: Yes

Marketo features and specs

No features have been listed yet.

Pushwoosh videos

Pushwoosh Overview Video

More videos:

  • Review - Push notifications by Pushwoosh: Pushes are coming
  • Demo - Overview of the Pushwoosh platform features and use cases

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Pushwoosh and Marketo)
Workflow Automation
100 100%
0% 0
Email Marketing
0 0%
100% 100
Automation
100 100%
0% 0
Marketing Automation
0 0%
100% 100

Questions and Answers

As answered by people managing Pushwoosh and Marketo.

Why should a person choose your product over its competitors?

Pushwoosh's answer

At Pushwoosh, we understand our essential role as delivering messages to the right audience at the right time. In the 14 years of experience, we have mastered the art of personalized and contextually relevant messaging. We provide strong data security for you and your end users. Pushwoosh only collects the data that is necessary to ensure relevant communications with end users. Our clients have full control over how we get access to their data. Pushwoosh stores data on private servers located in the US and Germany with safety and regulatory compliance guarantees.

How would you describe your primary audience?

Pushwoosh's answer

Companies from E-Commerce, Foodtech, Fintech, Travel, News & Media, and Gaming industries.

User comments

Share your experience with using Pushwoosh and Marketo. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Pushwoosh and Marketo

Pushwoosh Reviews

12 Best Push Notification Services to Rely on in 2024
Every PushWoosh customer will be able to stay on top of its push campaign, thanks to real-time analytics, so you will be able to modify campaigns on the go. And given there are push templates, it will be quick and easy to prepare messages with new content.
Source: notix.co

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

What are some alternatives?

When comparing Pushwoosh and Marketo, you can also consider the following products

Apache Airflow - Airflow is a platform to programmaticaly author, schedule and monitor data pipelines.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

ifttt - IFTTT puts the internet to work for you. Create simple connections between the products you use every day.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Make.com - Tool for workflow automation (Former Integromat)

Pardot - Salesforce B2B marketing automation