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Pardot VS Sumo

Compare Pardot VS Sumo and see what are their differences

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Pardot logo Pardot

Salesforce B2B marketing automation

Sumo logo Sumo

Free tools to grow your email list.
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

  • Sumo Landing page
    Landing page //
    2023-08-06

Pardot videos

+ Add

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Sumo videos

+ Add

Ozzy Man Reviews: Sumo Wrestling

More videos:

  • Review - Tata Sumo Gold EX 2018 | Real-life review
  • Review - Tata Sumo Grande GX BS4 2016 | Real-life review

Category Popularity

0-100% (relative to Pardot and Sumo)

Pardot

Sumo

Email Marketing
91 91%
Email Marketing
9% 9
Popups
0 0%
Popups
100% 100
Marketing Automation
100 100%
Marketing Automation
0% 0
Conversion Optimization
0 0%
Conversion Optimization
100% 100

User comments

Share your experience with using Pardot and Sumo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pardot and Sumo

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.
Source: martechseries.com

Sumo Reviews

We have no reviews of Sumo yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Sumo seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Pardot mentions (0)

We have not tracked any mentions of Pardot yet. Tracking of Pardot recommendations started around Mar 2021.

Sumo mentions (1)

  • Sumo.com scripts on my site not working in Firefox.
    I went to sumo.com & grabbed the code again & put it the website. Are you still having the same problem? Source: almost 2 years ago

What are some alternatives?

When comparing Pardot and Sumo, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Sleeknote - Set up lead capture forms on your website in minutes. No coding required. Sync your new email leads with your favorite email service provider. Try for free.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

OptinMonster - OptinMonster helps to convert abandoning website visitors into subscribers and customers.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

POPUPSMART - A no-code tool to increase e-commerce sales, build email lists and engage with your visitors in just 5-minutes.

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