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Oracle Eloqua VS Pardot

Compare Oracle Eloqua VS Pardot and see what are their differences

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Oracle Eloqua logo Oracle Eloqua

Cloud marketing automation software

Pardot logo Pardot

Salesforce B2B marketing automation
  • Oracle Eloqua Landing page
    Landing page //
    2023-09-15
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Oracle Eloqua videos

+ Add

Oracle Eloqua - My Eloqua Overview

More videos:

  • Review - Oracle Eloqua | Oracle Marketing Cloud | Eloqua Forms

Pardot videos

+ Add

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to Oracle Eloqua and Pardot)

Oracle Eloqua

Pardot

Email Marketing
19 19%
Email Marketing
81% 81
Marketing Automation
23 23%
Marketing Automation
77% 77
Email Marketing Platforms
24 24%
Email Marketing Platforms
76% 76
CRM
100 100%
CRM
0% 0

User comments

Share your experience with using Oracle Eloqua and Pardot. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Oracle Eloqua and Pardot

Oracle Eloqua Reviews

Top 21 Salesforce’s Competitors and Alternatives
Businesses can use Oracle Eloqua for marketing automation instead of Salesforce. This platform integrates with more than 700 apps and Oracle solutions. With over 4.6 million CRM users globally, Oracle is a worthy competitor for Salesforce. [6]
Source: bstrategyhub.com

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.
Source: martechseries.com

What are some alternatives?

When comparing Oracle Eloqua and Pardot, you can also consider the following products

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

SharpSpring - Simple Marketing Automation for Agencies and SMBs

HubSpot Marketing Hub - HubSpot is a cloud-based inbound marketing software that allows businesses to transform the way that they market online.

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.

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