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Optimizely VS Invision

Compare Optimizely VS Invision and see what are their differences

Flagsmith
Flagsmith lets you manage feature flags and remote config across web, mobile and server side applications. Deliver true Continuous Integration. Get builds out faster. Control who has access to new features. We're Open Source. featured
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Optimizely logo Optimizely

A/B testing you'll actually use.

Invision logo Invision

Prototyping and collaboration for design teams
  • Optimizely Landing page
    Landing page //
    2023-10-04
  • Invision Landing page
    Landing page //
    2023-10-07

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Invision videos

+ Add

InVision Studio Review | Here's what we think!

More videos:

  • Review - Thoughts On InVision Studio
  • Review - Welcome to InVision Studio | Overview

Category Popularity

0-100% (relative to Optimizely and Invision)

Optimizely

Invision

A/B Testing
100 100%
A/B Testing
0% 0
Design Tools
0 0%
Design Tools
100% 100
Analytics
100 100%
Analytics
0% 0
Prototyping
0 0%
Prototyping
100% 100

User comments

Share your experience with using Optimizely and Invision. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Optimizely and Invision

Optimizely Reviews

  1. Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

Invision Reviews

10 Best Figma Alternatives in 2024
A visual collaboration tool and best figma alternative called InVision enables communication between designers during many phases of product design, such as development, testing, and prototyping. It’s also used for UI and UX design.
Source: www.geeksforgeeks.org
Figma Alternatives: 12 Prototyping and Design Tools in 2024
Invision was created in 2011 and is one of the most powerful applications you can use in 2023 for prototyping, animation, and designing. It has over 7 million global clients and boasts some awards for its cloud-based services.
Source: mockitt.wondershare.com
5 Figma Alternatives for UI & UX Designers
InVision provides an alternative solution to FigJam. As a Figma user, you’re most likely familiar with FigJam already. If not – it is an online team-based whiteboard interface where you can work together on ideas, set plans in stone, and create visual project trajectories. InVision provides the same exact solution, focusing on affordability (it has a free plan!) and...
Source: stackdiary.com
10 Best Adobe XD Alternatives (Free & Paid)
InVision is an easy-to-use tool that makes designing delightfully simple. You can smoothly create interactive and responsive prototypes. With advanced features like multi-user collaboration, vector editing, transitions & animation tools, workflow synchronization, and robust asset libraries, it is the perfect Adobe XD alternative for creating outstanding UI designs. The tool...
Source: justcreative.com
5 Best Adobe XD Alternatives to Use In 2021
InVision also offers an add-on for popular video calling software such as Zoom and Microsoft Teams. Using that, you can brainstorm ideas with InVision whiteboard and sync them to the main software.
Source: techwiser.com

Social recommendations and mentions

Based on our record, Invision seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Optimizely mentions (0)

We have not tracked any mentions of Optimizely yet. Tracking of Optimizely recommendations started around Mar 2021.

Invision mentions (3)

  • Resources for improving UI skills
    Search for UI/Design/Firma Tutorials on YouTube, check out UI related Blog posts on invisionapp.com, check out UI Inspiration muzli. Source: over 1 year ago
  • Migrating to Figma: is there a good alternative to the invisionapp.com website for design documentation and organization?
    We have 100s of different screens to migrate as well as a really large design system, and to date we've been successfully using the invisionapp.com website to keep things really well organized and easy to navigate with tags, pages, etc. We've enjoyed this system so far because it's easy for PMs and Devs to navigate in a website format, without having to learn the design software or get bogged down in artboards. Source: over 1 year ago
  • Best platform for online tutoring?
    Other options: explain everything whiteboard, invisionapp.com. Source: over 2 years ago

What are some alternatives?

When comparing Optimizely and Invision, you can also consider the following products

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

Figma - Team-based interface design, Figma lets you collaborate on designs in real time.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Zeplin - Collaboration app for UI designers & frontend developers

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Marvel - Turn sketches, mockups and designs into web, iPhone, iOS, Android and Apple Watch app prototypes.

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