Software Alternatives & Reviews

OptiMine VS Truepush

Compare OptiMine VS Truepush and see what are their differences

OptiMine logo OptiMine

Disrupting the Marketing and Advertising Industry via Agile Marketing Attribution, Marketing Mix Modeling & Optimization

Truepush logo Truepush

Unleash limitless possibilities with Truepush and save up to $600 monthly. Free up to 10K Subscribers on all features.
  • OptiMine Landing page
    Landing page //
    2022-06-24

OptiMine is a leader in privacy-forward, agile marketing measurement and optimization, helping marketers and agencies lift marketing performance and achieve significant ROI lift from their advertising investments. OptiMine delivers the fastest attribution and marketing mix modeling solutions providing deep campaign-level guidance across digital & traditional marketing channels covering any online & offline conversions. And OptiMine is the only privacy-forward and future-proof solution using no cookies, PII, or cross-device identity data.

OptiMine was founded in 2008, is privately held, and has a strong track record of growth with sound, stable and profitable financials. Our team is comprised of deeply experienced marketing, analytics and technology professionals who are passionate about helping guide our clients to growth via performance improvement and agile test & learn approaches.

OptiMine was recently selected as a top vendor in the Forrester Wave™: Marketing Measurement And Optimization Solutions, Q1 2022 with commentary including, "Invest in OptiMine if you want fast, scalable insights", "OptiMine...poised to disrupt", and one of the "Top 10 Providers that Matter Most".

Bottom Line: if your brand is looking to move to the next generation of marketing measurement & optimization for improved speed, privacy, flexibility, and actionable guidance, contact OptiMine to learn more.

  • Truepush Landing page
    Landing page //
    2023-08-03

Truepush, a web push notification service for web and mobile, was launched in 2019 with a motto to provide a free customer engagement platform like push notifications. With a short span of 18 months, the brand is successfully serving over 30,000+ marketers/ developers and is growing big and strong in the SaaS marketplace.

This Push Notifications tool has received enormous applause in the SaaS space, along with the excellent feedback from its customers. Truepush provides rich features like RSS-to-Push, Audience Segmentation, Triggers, Batches, etc. for free, which are generally paid on the other push platforms.

Along with receiving good feedbacks and global acceptance, Truepush has also won many awards that include 'High Performers Summer-2020' and 'High Performers Spring-2020' by G2, 'Fastest Growing and Most Searched Software' under the Push Notifications category by SaaSworthy, 'Rising Star Award - 2019' and 'Premium Usability Award - 2019' by FinancesOnline. As per BuiltWith, it is the '7th Most Popular Push Notifications Service in India'.

Truepush has a free WordPress plugin and a free Shopify plugin.

OptiMine features and specs

  • Scenario Planning: Yes
  • Digital & Traditional Marketing Measurement: Yes
  • Cross-Channel Visibility: Yes
  • Expert Support & Experienced Consulting Services: Yes
  • Performance Forecasts: Yes
  • Agency Partnerships: Yes

Truepush features and specs

  • Pricing: Free-forever
  • Sending notifications: Unlimited
  • Segments: Unlimited customized Segments
  • Projects: Unlimited Projects creation
  • Tiggers: Unlimited Smart Triggers
  • Browser Support: Multi-browser support

OptiMine videos

OptiMine: How it Works

Truepush videos

Truepush Product Demo | Use Cases | Product Growth

Category Popularity

0-100% (relative to OptiMine and Truepush)
Marketing Automation
100 100%
0% 0
Web Push Notifications
0 0%
100% 100
Office & Productivity
100 100%
0% 0
Mobile Push Messaging
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare OptiMine and Truepush

OptiMine Reviews

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Truepush Reviews

Best WordPress Push Notification Plugins For Publishers
Truepush offers push notifications as a marketing channel. It is a free push notification tool with a growth plan starting from $29.
Source: www.izooto.com
35 Best Free Push Notification Services and Tools (+ Open Source Push Notification Services to Consider)
Truepush works with an innovative business model for sending unlimited push notifications for free. It’s supported by ads, and you can also monetize using Truepush. The service has many features such as segmentation, visual dashboard, trigger-based push, and RSS to push.
12 Best Push Notification Services to Rely on in 2024
When talking about Truepush, you should know it is a service that’s very easy to integrate, and its dashboard is quite simple to comprehend. As expected, you can segment your subscribers based on five criteria, and launch push campaigns so they target a specific group of people.
Source: notix.co

What are some alternatives?

When comparing OptiMine and Truepush, you can also consider the following products

NotifyVisitors - Cross Device Customer Engagement & Conversion Rate Optimisation Software

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

Omnia Retail - Omnia Dynamic Marketing is a leading intelligent bid automation solution that optimizes and automates CPC bids for every marketing channel.

iZooto - Engage your mobile and desktop web users with intelligent web push notifications.

EmailOctopus - Email marketing for less, via Amazon SES

Pusher - Pusher is a hosted API for quickly, easily and securely adding scalable realtime functionality via WebSockets to web and mobile apps.