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Nielsen DMP VS V12 Data

Compare Nielsen DMP VS V12 Data and see what are their differences

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Nielsen DMP logo Nielsen DMP

Nielsen Data Management Platform (DMP) helps you better manage, customize and activate your customer data across all digital marketing channels.

V12 Data logo V12 Data

V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.
  • Nielsen DMP Landing page
    Landing page //
    2023-08-03
  • V12 Data Landing page
    Landing page //
    2023-09-22

Nielsen DMP videos

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V12 Data videos

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Audiences In Motion New York: Ken Zachmann, V12 Data

Category Popularity

0-100% (relative to Nielsen DMP and V12 Data)

Nielsen DMP

V12 Data

Business & Commerce
43 43%
Business & Commerce
57% 57
Ad Networks
16 16%
Ad Networks
84% 84
Marketing Platform
18 18%
Marketing Platform
82% 82
Small Business
0 0%
Small Business
100% 100

User comments

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What are some alternatives?

When comparing Nielsen DMP and V12 Data, you can also consider the following products

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences

Lotame - Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

Google Audience Center - 3 votes and 6 comments so far on Reddit

Clearbit - Clearbit provides Business Intelligence APIs

Salesforce Audience Studio - Salesforce Audience Studio is a platform that helps users to get deep insights by unifying and capturing data to make relationships with the customers strong.

DataXu - Marketing analytics for brands and agencies.

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