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Nielsen DMP VS Adobe Audience Manager

Compare Nielsen DMP VS Adobe Audience Manager and see what are their differences

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Nielsen DMP logo Nielsen DMP

Nielsen Data Management Platform (DMP) helps you better manage, customize and activate your customer data across all digital marketing channels.

Adobe Audience Manager logo Adobe Audience Manager

Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences
  • Nielsen DMP Landing page
    Landing page //
    2023-08-03
  • Adobe Audience Manager Landing page
    Landing page //
    2021-09-12

Nielsen DMP videos

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Adobe Audience Manager videos

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Adobe Audience Manager: Making Your Marketing More Effective

Category Popularity

0-100% (relative to Nielsen DMP and Adobe Audience Manager)

Nielsen DMP

Adobe Audience Manager

Business & Commerce
26 26%
Business & Commerce
74% 74
Ad Networks
14 14%
Ad Networks
86% 86
Marketing Platform
16 16%
Marketing Platform
84% 84
Social
100 100%
Social
0% 0

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What are some alternatives?

When comparing Nielsen DMP and Adobe Audience Manager, you can also consider the following products

Lotame - Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

V12 Data - V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.

Google Audience Center - 3 votes and 6 comments so far on Reddit

Clearbit - Clearbit provides Business Intelligence APIs

Salesforce Audience Studio - Salesforce Audience Studio is a platform that helps users to get deep insights by unifying and capturing data to make relationships with the customers strong.

Datalogix - Oracle announced that it has signed an agreement to acquire Datalogix to extend Oracle Data Cloud with industry-leading solutions for data-driven marketing to inform and measure cross-channel digital marketing.

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