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Nielsen DMP VS Krux

Compare Nielsen DMP VS Krux and see what are their differences

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Nielsen DMP logo Nielsen DMP

Nielsen Data Management Platform (DMP) helps you better manage, customize and activate your customer data across all digital marketing channels.

Krux logo Krux

Krux cloud-based data management platform helps marketers, publishers and agencies drive revenue by delivering smarter content, commerce and marketing experiences.
  • Nielsen DMP Landing page
    Landing page //
    2023-08-03
  • Krux Landing page
    Landing page //
    2023-10-04

Nielsen DMP videos

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Krux videos

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Category Popularity

0-100% (relative to Nielsen DMP and Krux)

Nielsen DMP

Krux

Business & Commerce
100 100%
Business & Commerce
0% 0
Ad Networks
47 47%
Ad Networks
53% 53
Marketing Platform
47 47%
Marketing Platform
53% 53
Data Management Platform (DMP)
0 0%
Data Management Platform (DMP)
100% 100

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What are some alternatives?

When comparing Nielsen DMP and Krux, you can also consider the following products

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences

Lotame - Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

The Trade Desk - The Trade Desk is an online demand-side platform that provides buying tools for digital media buyers.

V12 Data - V12 Data offers rich data sets with verified addresses and emails for personalized marketing campaigns.

Neustar PlatformOne - PlatformOne is an integrated marketing platform that enables advertisers to deliver precision marketing across all marketing activities.

Google Audience Center - 3 votes and 6 comments so far on Reddit

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