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Marketo VS Yesware

Compare Marketo VS Yesware and see what are their differences

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Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Yesware logo Yesware

Sell smarter with email tracking and more
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Yesware Landing page
    Landing page //
    2023-10-18

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Yesware videos

+ Add

Yesware review - Getting Started With Cold Email Campaigns

More videos:

  • Review - Yesware vs HubSpot Sales Pro
  • Tutorial - How We Use Yesware for Mail Merge, Reminders and Follow-ups (Yesware Tutorial)

Category Popularity

0-100% (relative to Marketo and Yesware)

Marketo

Yesware

Email Marketing
100 100%
Email Marketing
0% 0
CRM
29 29%
CRM
71% 71
Marketing Automation
100 100%
Marketing Automation
0% 0
Email Productivity
0 0%
Email Productivity
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Yesware

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

Yesware Reviews

The Best Email Marketing, Sales Prospecting, and Email Automation Software
Yesware is a great software for tracking emails and synchronizing engagement activities giving you control over your email prospecting/sales. Yesware includes unlimited email tracking tools, personal templates that allow you to send personalized emails, send later, reminders, attachment tracking, mail merge, team templates, and a trusted IP range.
Source: www.growthmarketingpro.com
15 Marketing Softwares That Can Boost Your Business
Yesware is an email platform which makes it easier for salespeople to manage and track emails and thus close more deals. The platform tracks email opens, provides in-email analytics as well as data on user engagement. Yesware syncs seamlessly with CRMs like Salesforce, Microsoft Dynamics and Oracle CRM saving time and increasing efficiency. Yesware raised $4 million less...
Source: www.forbes.com

What are some alternatives?

When comparing Marketo and Yesware, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

SalesLoft - The simpliest way to build the most accurate and targeted lists of leads on the internet

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Outreach - Outreach Is Your Sales Communication Platform

Pardot - Salesforce B2B marketing automation

Cirrus Insight - Respond to Customers Faster and Update Salesforce from Your Inbox with Cirrus Insight. Start your free 14-Day trial today! No Credit Card Required.

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