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Marketo VS SalesLoft

Compare Marketo VS SalesLoft and see what are their differences

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Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

SalesLoft logo SalesLoft

The simpliest way to build the most accurate and targeted lists of leads on the internet
  • Marketo Landing page
    Landing page //
    2023-07-17
  • SalesLoft Landing page
    Landing page //
    2023-10-05

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

SalesLoft videos

+ Add

SalesLoft Product Overview

More videos:

  • Review - SalesLoft - Part 1 of cadence building
  • Review - What is SalesLoft?

Category Popularity

0-100% (relative to Marketo and SalesLoft)

Marketo

SalesLoft

Email Marketing
100 100%
Email Marketing
0% 0
CRM
29 29%
CRM
71% 71
Marketing Automation
100 100%
Marketing Automation
0% 0
Email Productivity
0 0%
Email Productivity
100% 100

User comments

Share your experience with using Marketo and SalesLoft. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and SalesLoft

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

SalesLoft Reviews

Top 15 Lead Generation Companies & Agencies Worth Checking Out In 2023
SalesLoft serves as an advanced sales engagement solution, facilitating lead scoring, nurturing, and conversion. Seamlessly integrating with widely employed CRM systems, it empowers your sales representatives to monitor and manage customer interactions effectively.
Source: snov.io
20 Best Lead Generation Companies in the USA
The website offers various tools, from email tracking to call recording, allowing sales professionals to streamline their processes and enhance conversions. By emphasizing authentic customer relationships, SalesLoft ensures that leads are not just generated but also nurtured effectively.
Source: martal.ca
Top 26 Lead Generation Companies of 2023
SalesLoft is an advanced sales engagement platform that helps you score, nurture, and convert leads. It integrates with commonly used CRM software and helps your sales reps track customer interactions.
Source: salespanel.io
The 6 Best Calendly Alternatives in 2022 (Free & Paid Options)
Salesloft’s Meetings capability is similar to other Calendly alternatives — it brings calendar integration with Gmail and Outlook directly into the platform, letting you include calendar links so prospects can see your availability and schedule a meeting right then and there.
Source: www.chilipiper.com

Social recommendations and mentions

Based on our record, SalesLoft seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

SalesLoft mentions (1)

  • Top LinkedIn Automation Tools For B2B Contact Details Finder
    Having integrated with LinkedIn Sales Navigator, Salesloft allows you to attach the facility of LinkedIn's sales solution to your sales engagement software to streamline your outreach on LinkedIn. Additionally, Salesloft integrates with Salesforce, Microsoft Dynamics, and SAP Cloud for Customer. - Source: dev.to / over 2 years ago

What are some alternatives?

When comparing Marketo and SalesLoft, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Outreach - Outreach Is Your Sales Communication Platform

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Yesware - Sell smarter with email tracking and more

Pardot - Salesforce B2B marketing automation

Mixmax - At Mixmax, our mission is to change how the world communicates. We’re an email productivity platform that helps sales, customer success, and recruiting teams do their jobs better.

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