Software Alternatives, Accelerators & Startups

Marketo VS Safety Culture

Compare Marketo VS Safety Culture and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Safety Culture logo Safety Culture

SafetyCulture is the operational heartbeat of working teams around the world. Its mobile-first operations platform leverages the power of human observation to identify issues and opportunities for businesses to improve everyday.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Safety Culture Landing page
    Landing page //
    2022-06-28

More than 28,000 organizations use SafetyCulture flagship products, iAuditor and EdApp, to perform checks, train staff, report issues, automate tasks and communicate fluidly. SafetyCulture powers over 600 million checks per year, approximately 50,000 lessons per day and millions of corrective actions, giving leaders visibility and workers a voice in driving safety, quality and efficiency improvements.

Recent analysis by Forrester found that SafetyCulture’s flagship products provide a 214% return on investment for customers, and USD $3.6M in cost savings from operational improvements.

Customers of SafetyCulture’s award winning products include the likes of Shell, United Nations, Virgin Active, Cathay Pacific, Mars and BP Chargemaster.

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Safety Culture videos

iAuditor | Watch a Demo

More videos:

  • Review - iAuditor Conducting an Inspection | Android Mobile Devices
  • Review - iAuditor | Templates Overview

Category Popularity

0-100% (relative to Marketo and Safety Culture)
Email Marketing
100 100%
0% 0
Workplace Safety
0 0%
100% 100
Marketing Automation
100 100%
0% 0
Governance, Risk And Compliance

User comments

Share your experience with using Marketo and Safety Culture. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Safety Culture

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Safety Culture Reviews

  1. SafetyCulture

    Our mission is to help companies achieve safer and higher quality workplaces all around the world through innovative, low-cost mobile first products.

Social recommendations and mentions

Based on our record, Safety Culture seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

Safety Culture mentions (2)

  • How do you record checklists for (preventative) maintenance visits?
    I've used iAuditor from https://safetyculture.com/ in the past for site inspections/walkthrus pre-install. You could set up a form for maintenance visits. I'm not sure about integrating with your ticketing platform though. Might be worth a look. Source: over 1 year ago
  • Into the Life of a Chief Technology Officer
    Being a Chief Technology Officer (CTO) is one of the most important and challenging jobs in any company. But what’s it really like to be in this role? In this article, we’ll take a look at the life of the SafetyCulture CTO, James Simpson, his day-to-day responsibilities and plans to expand his service. We’ll also explore his framework for managing technical debt and what people can expect to see in his... - Source: dev.to / almost 2 years ago

What are some alternatives?

When comparing Marketo and Safety Culture, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

EHS Insight - The Best Value in EHS Software Available Today

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

EtQ Reliance - QMS integrates data to reduce risk and ensure compliance.

Pardot - Salesforce B2B marketing automation

Forms On Fire - Forms On Fire provides a complete, customizable mobile forms and workflow system that is reliable and secure, works offline or online.