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Marketo VS LeanPlum

Compare Marketo VS LeanPlum and see what are their differences

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Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

LeanPlum logo LeanPlum

Mobile A/B Testing for Native iOS and Android Apps
  • Marketo Landing page
    Landing page //
    2023-07-17
  • LeanPlum Landing page
    Landing page //
    2023-04-15

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

LeanPlum videos

+ Add

Leanplum: The Beginning

More videos:

  • Review - Leanplum Webinar: 5 Steps to Master Mobile ROI
  • Review - Leanplum — Lifecycle Engine

Category Popularity

0-100% (relative to Marketo and LeanPlum)

Marketo

LeanPlum

Email Marketing
95 95%
Email Marketing
5% 5
A/B Testing
0 0%
A/B Testing
100% 100
Marketing Automation
95 95%
Marketing Automation
5% 5
Email Marketing Platforms
100 100%
Email Marketing Platforms
0% 0

User comments

Share your experience with using Marketo and LeanPlum. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and LeanPlum

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

LeanPlum Reviews

12 Best Push Notification Services to Rely on in 2024
Finally, Leanplum has quite good reporting and analytics features that can be of help when measuring the push campaign success and developing further push strategies. It’s the main reason why some define Leanplum as the best push notification service in the market.
Source: notix.co

What are some alternatives?

When comparing Marketo and LeanPlum, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Braze - Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Pardot - Salesforce B2B marketing automation

Apptimize - Mobile A/B Testing for iOS and Android. Improve Your Native App Codelessly in Real-time.

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