Software Alternatives, Accelerators & Startups

Marketo VS Benchmark

Compare Marketo VS Benchmark and see what are their differences

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Benchmark logo Benchmark

Benchmark provides online marketing tools to keep businesses connected to their customers and followers alike.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • Benchmark Landing page
    Landing page //
    2023-05-09

Marketo videos

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Benchmark videos

Benchmark Review - Find out its Pros and Cons

More videos:

  • Review - Benchmark Old Number 8 Bourbon + Backwards American Whiskey
  • Review - What's the best NEW Benchmark Bourbon? Full lineup blind mash-up!

Category Popularity

0-100% (relative to Marketo and Benchmark)
Email Marketing
95 95%
5% 5
Email Marketing Platforms
Marketing Automation
100 100%
0% 0
Newsletter Marketing
0 0%
100% 100

User comments

Share your experience with using Marketo and Benchmark. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and Benchmark

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.

Benchmark Reviews

5 Brilliant Email Marketing Tools to Level Up Your CRM Software in 2022
Email editor — Benchmark’s drag and drop email builder means you can adapt any of their pre-built templates to suit your particular need. With added photo editing functionality and color scheme palette, as well as HTML editor and RSS emails, it’s easy to build your perfect email

What are some alternatives?

When comparing Marketo and Benchmark, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

Pardot - Salesforce B2B marketing automation

Constant Contact - Constant Contact offers email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools.