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Marketo VS AppFolio

Compare Marketo VS AppFolio and see what are their differences

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Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

AppFolio logo AppFolio

AppFolio is the premier online property management software for modern residential and rental property managers. Try it free today.
  • Marketo Landing page
    Landing page //
    2023-07-17
  • AppFolio Landing page
    Landing page //
    2023-07-13

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

AppFolio videos

+ Add

AppFolio: 5 Fast Facts

More videos:

  • Review - AppFolio Property Management Software Overview

Category Popularity

0-100% (relative to Marketo and AppFolio)

Marketo

AppFolio

Email Marketing
100 100%
Email Marketing
0% 0
Property Management
0 0%
Property Management
100% 100
Marketing Automation
100 100%
Marketing Automation
0% 0
Rental Property Management
0 0%
Rental Property Management
100% 100

User comments

Share your experience with using Marketo and AppFolio. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketo and AppFolio

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

AppFolio Reviews

We have no reviews of AppFolio yet.
Be the first one to post

Social recommendations and mentions

Based on our record, AppFolio seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

AppFolio mentions (1)

What are some alternatives?

When comparing Marketo and AppFolio, you can also consider the following products

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Innago - Innago offers a cloud-based property management platform for landlords with small to midsize property portfolios. Innago is 100% free to use and comes with a long list of affordable features.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Yardi Voyager - Voyager is software for managing properties and the people who live there. The software is developed by Yardi, a company founded in 1984 that specializes in property management software. Read more about Yardi Voyager.

Pardot - Salesforce B2B marketing automation

Rezlynx PMS - Next generation cloud based PMS. Rezlynx is PCI compliant, and suitable for any sized hotel or group. It streamlines processes and is seamlessly integrated.

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