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Litmus VS Marketo

Compare Litmus VS Marketo and see what are their differences

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The #1 email warming service to improve your deliverability by generating realistic and meaningful engagement to your emails. Easy-to-use solution to help you land in the main inbox instead of the spam folder. featured
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Litmus logo Litmus

litmus tests and tracks your email campaigns, so you can always put your best design forward.

Marketo logo Marketo

Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
  • Litmus Landing page
    Landing page //
    2023-10-17
  • Marketo Landing page
    Landing page //
    2023-07-17

Litmus videos

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Litmus stubble pro DT1100 Trimmer (Unboxing & Review)

More videos:

  • Review - Acids and Bases Litmus Test - Chemistry - UPCAT and College Entrance Test Review
  • Review - Litmus Stubble Pro DT1100 Trimmer | Trimmer For Men Under 2000

Marketo videos

+ Add

HubSpot vs Marketo (BEST) 🏆 HubSpot vs Marketo Pricing 👍

More videos:

  • Demo - Marketo Marketing Automation Demo Video
  • Review - Hubspot vs. Marketo: Marketing Automation Comparison

Category Popularity

0-100% (relative to Litmus and Marketo)

Litmus

Marketo

Email Marketing
19 19%
Email Marketing
81% 81
Email Marketing Platforms
22 22%
Email Marketing Platforms
78% 78
Marketing Automation
0 0%
Marketing Automation
100% 100
Newsletter Marketing
100 100%
Newsletter Marketing
0% 0

User comments

Share your experience with using Litmus and Marketo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Litmus and Marketo

Litmus Reviews

The 24 Best Email Marketing Tools
Display any email messsage as a web page, in desktop and mobile views. See the code used behind any email. Scoping is free as a stand-alone service and included with paid subscriptions to the Litmus email optimization tools suite.
Source: webbiquity.com

Marketo Reviews

The 36 Best Marketing Automation Tools to Use in 2020
Marketo provides a comprehensive marketing suite with email marketing, landing page builder, leads management, segmentation, funnel and lead tracking, analytics, and a whole lot more. Contrary to HubSpot, Marketo doesn’t provide in-house CRM.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
Marketo has been around for a while, and was recently acquired by Adobe and incorporated into their enterprise marketing cloud.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
Adobe just acquired Marketo for over $4 billion. It’s not that surprising, as it was one of the first marketing automation tools out there. In function, it’s quite similar to Salesforce Marketing Cloud and HubSpot.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Marketo: Marketo focuses on web analytics, account-based marketing, and analytics. Marketo provides for customized solutions based on each sector that relates to hospitality, healthcare, technology, manufacturing, media and financial services.
Source: martechseries.com
8 HubSpot Alternatives for Marketing Automation
Risking backlash for redundancy and/or self-promotion, I invite you to compare Venntive to any and all alternatives cited in this thread. We are competitive with Marketo, Pardot, and Eloqua, yet a fraction of the cost. That’s just the markting automation.
Source: www.inboundmethod.com

Social recommendations and mentions

Based on our record, Litmus seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Litmus mentions (2)

  • Basic question (I think 😅) this is happening for some reason. Any idea how I can solve it? This is for an email, I’ve these 2 buttons on different sections with enough vertical space between the 2. On gmail it shows up okay but on other mail services it shows up like this 😭. I appreciate your help!
    Email clients are terrible at html, you could try using litmus.com (there's a free trial) that will show you what it looks like in a huge range of clients. Source: about 2 years ago
  • How would you go about creating something like litmus.com or emailonacid.com
    Hey guys I want to start a new project but I have no clue as to where to start, I want to create something like litmus.com where each user gets an email and then when you send an email to that email account you can see your email on multiple clients but I can't figure out. Source: over 2 years ago

Marketo mentions (0)

We have not tracked any mentions of Marketo yet. Tracking of Marketo recommendations started around Mar 2021.

What are some alternatives?

When comparing Litmus and Marketo, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Sauce Labs - Test mobile or web apps instantly across 700+ browser/OS/device platform combinations - without infrastructure setup.

Pardot - Salesforce B2B marketing automation

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