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Litmus VS Pardot

Compare Litmus VS Pardot and see what are their differences

LeadRocks
Unrivalled in retrieving emails and contact information. Ease-of-export, decent worldwide coverage. Quality of ongoing product support & advantageous pricing. featured
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Litmus logo Litmus

litmus tests and tracks your email campaigns, so you can always put your best design forward.

Pardot logo Pardot

Salesforce B2B marketing automation
  • Litmus Landing page
    Landing page //
    2023-10-17
  • Pardot Landing page
    Landing page //
    2023-10-17

Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company. Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set. Put time back into your sales reps’ day with automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time. Then, measure the true ROI of your marketing efforts with closed-loop reporting.

Litmus

Categories
  • Email Marketing
  • Email Marketing Platforms
  • Newsletter Marketing
  • Website Testing
Website litmus.com
Pricing URL Official Litmus Pricing
Edit details

Pardot

Categories
  • Email Marketing
  • Email Marketing Platforms
  • Marketing Automation
  • Digital Marketing
Website pardot.com
Pricing URL Official Pardot Pricing
Edit details

Litmus videos

+ Add

Litmus stubble pro DT1100 Trimmer (Unboxing & Review)

More videos:

  • Review - Acids and Bases Litmus Test - Chemistry - UPCAT and College Entrance Test Review
  • Review - Litmus Stubble Pro DT1100 Trimmer | Trimmer For Men Under 2000

Pardot videos

+ Add

Pardot Review - CRM software review

More videos:

  • Review - Basics of Pardot
  • Review - Hubspot vs Salesforce Pardot (BEST) 🏆 Review Eloqua Marketo Alternatives

Category Popularity

0-100% (relative to Litmus and Pardot)

Litmus

Pardot

Email Marketing
24 24%
Email Marketing
76% 76
Email Marketing Platforms
29 29%
Email Marketing Platforms
71% 71
Marketing Automation
0 0%
Marketing Automation
100% 100
Newsletter Marketing
100 100%
Newsletter Marketing
0% 0

User comments

Share your experience with using Litmus and Pardot. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Litmus and Pardot

Litmus Reviews

The 24 Best Email Marketing Tools
Display any email messsage as a web page, in desktop and mobile views. See the code used behind any email. Scoping is free as a stand-alone service and included with paid subscriptions to the Litmus email optimization tools suite.
Source: webbiquity.com

Pardot Reviews

The 36 Best Marketing Automation Tools to Use in 2020
If you run a B2B SaaS, rely heavily on Salesforce, and you’re able to pay $15,000 per year for a marketing automation tool, Pardot could be a good choice for your SaaS. Otherwise, skip to some of the less expensive options in this post.
Source: encharge.io
The 11 Best Marketing Automation Software Tools in 2020
It's important to note, Pardot is a powerful enterprise, but lacks lead generation functionality and may not be as accessible or affordable for smaller businesses, or entrepreneurs.
Source: blog.hubspot.com
The Best Email Marketing, Sales Prospecting, and Email Automation Software
I hadn’t heard of Zoho before creating this list. But it seems to be a pretty decent tool. I would say it sits somewhere between and email marketing software and an email automation software in both functionality and price. The automations are more limited than a Salesforce Marketing Cloud or a Pardot, but the features are more robust than some smaller solutions like Mailchimp.
Source: www.growthmarketingpro.com
Five Automation Tools to Make B2B Marketing Easy
Pardot: Pardot, a B2B marketing automation platform by Salesforce, allows you to reach the potential leads via social, paid marketing or email campaigns. Pardot provides the added benefit of syncing with a user’s current clients in Salesforce too, thus enhancing the communication scale.
Source: martechseries.com

Social recommendations and mentions

Based on our record, Litmus seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Litmus mentions (2)

  • Basic question (I think 😅) this is happening for some reason. Any idea how I can solve it? This is for an email, I’ve these 2 buttons on different sections with enough vertical space between the 2. On gmail it shows up okay but on other mail services it shows up like this 😭. I appreciate your help!
    Email clients are terrible at html, you could try using litmus.com (there's a free trial) that will show you what it looks like in a huge range of clients. Source: almost 2 years ago
  • How would you go about creating something like litmus.com or emailonacid.com
    Hey guys I want to start a new project but I have no clue as to where to start, I want to create something like litmus.com where each user gets an email and then when you send an email to that email account you can see your email on multiple clients but I can't figure out. Source: over 2 years ago

Pardot mentions (0)

We have not tracked any mentions of Pardot yet. Tracking of Pardot recommendations started around Mar 2021.

What are some alternatives?

When comparing Litmus and Pardot, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

Marketo - Marketo's powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.

Sauce Labs - Test mobile or web apps instantly across 700+ browser/OS/device platform combinations - without infrastructure setup.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

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