Software Alternatives, Accelerators & Startups

Kevel VS Ruby on Rails

Compare Kevel VS Ruby on Rails and see what are their differences

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Kevel logo Kevel

Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

Ruby on Rails logo Ruby on Rails

Ruby on Rails is an open source full-stack web application framework for the Ruby programming...
  • Kevel Landing page
    Landing page //
    2023-07-27

Kevel's APIs make it easy for engineers and PMs to build their own server-side, fully-customized ad server. Top e-retailers and user communities use Kevel to build innovative ad servers to promote anything from native ads to internal content to sponsored listings.

Engineers reliably see a 90%+ reduction in dev time using Kevel's APIs versus doing it entirely from scratch. Kevel's customer list includes Fortune 500 brands, public companies, and unicorn startups, including Klarna, Yelp, Edmunds, Bed Bath & Beyond, Ticketmaster, Wattpad, imgur, Strava, and many more.

  • Ruby on Rails Landing page
    Landing page //
    2023-10-23

We recommend LibHunt Ruby for discovery and comparisons of trending Ruby projects. Also, to find more open-source ruby alternatives, you can check out libhunt.com/r/rails

Kevel features and specs

  • Customizable Ad Infrastructure
    Kevel allows businesses to build and control their ad serving platforms, giving them the flexibility to design a system tailored to their specific needs.
  • API-First Approach
    Kevel provides robust APIs that make it easy to integrate with existing systems and applications, facilitating seamless ad management and delivery.
  • Rapid Implementation
    With Kevel, businesses can quickly set up and start serving ads, thanks to its user-friendly interface and comprehensive developer documentation.
  • Scalability
    Kevel handles high traffic volumes and can scale with the growing needs of a business, ensuring consistent performance without disruption.
  • Advanced Targeting and Reporting
    Kevel offers sophisticated targeting options and detailed reporting, enabling businesses to optimize their ad campaigns for better ROI.

Possible disadvantages of Kevel

  • Cost
    Kevel's advanced features and customization capabilities come at a higher price point, which might not be suitable for smaller businesses or startups with limited budgets.
  • Complexity for Non-Technical Users
    The platform's rich feature set and API-driven design can be overwhelming for users without technical expertise, potentially requiring additional training or support.
  • Integration Challenges
    While Kevel offers strong API support, integrating it into a complex, existing infrastructure may still pose challenges and require dedicated development resources.
  • Limited Ready-Made Solutions
    Unlike some other ad-serving platforms, Kevel focuses on customizability over ready-made solutions, which means businesses need to invest time in building and fine-tuning their ad infrastructure.
  • Dependence on Technical Resources
    The high degree of customization and flexibility may necessitate ongoing support from developers or engineers, which could be a limitation for companies with constrained technical resources.

Ruby on Rails features and specs

  • Rapid Development
    Ruby on Rails uses conventions over configurations which allows developers to build applications quickly. It comes with a wealth of built-in tools and libraries that streamline the development process.
  • Community Support
    Rails has a vibrant and active community. This means a lot of third-party libraries (gems) are available, and you can easily find help and resources.
  • Convention over Configuration
    Rails emphasizes convention over configuration, which reduces the number of decisions developers need to make. This can increase productivity and consistency across projects.
  • Built-in Testing
    Rails comes with a strong built-in testing framework, making it easier to test your application and ensure that it works as expected.
  • Scalability Options
    Although it has a reputation for not being the most scalable framework, Rails can be made scalable with good architecture and the right tools.
  • RESTful Design
    Rails promotes RESTful application design, which means that it aligns well with best practices in web development and makes it easier to build APIs.

Possible disadvantages of Ruby on Rails

  • Performance
    Ruby on Rails can be slower than some other frameworks, particularly for applications that require a lot of computation or have high traffic.
  • Learning Curve
    While Rails makes many things easier with its conventions, this can create a steep learning curve for newcomers who need to understand the 'Rails way' of doing things.
  • Scalability Concerns
    Due to its monolithic nature, scaling Rails can be challenging, requiring significant architectural changes and optimizations.
  • Lesser Flexibility
    The conventions that make Rails easy to use can also be limiting. When you need to do something outside the typical Rails flow, it may be harder to implement.
  • Runtime Speed
    Ruby, the language that Rails is built on, is generally slower in terms of execution speed compared to other languages like Java or C++.
  • Memory Consumption
    Rails applications can consume a lot of memory, which can be a concern for large-scale applications or those with limited resources.

Analysis of Kevel

Overall verdict

  • Overall, Kevel is a solid choice for businesses seeking flexibility and control over their advertising technology stack. It's particularly effective for companies that need custom solutions rather than one-size-fits-all ad products.

Why this product is good

  • Kevel is recognized for its comprehensive suite of APIs that enable companies to quickly and easily build custom ad platforms. The platform provides robust support for ad serving, user targeting, and analytics, making it a suitable choice for businesses looking to implement personalized advertising experiences. Moreover, it emphasizes privacy and compliance, which is increasingly important in today's digital landscape.

Recommended for

  • Companies developing custom ad platforms
  • Businesses prioritizing privacy and compliance in advertising
  • Organizations requiring robust API support for ad serving
  • Teams that prefer flexible ad solutions over packaged products

Analysis of Ruby on Rails

Overall verdict

  • Ruby on Rails is generally considered a good choice for web development, especially for startups and small to medium-sized businesses looking to rapidly develop and iterate on their products.

Why this product is good

  • Ruby on Rails is a popular web application framework known for its simplicity and productivity. It offers a convention over configuration approach that speeds up the development process. Its strong community and rich ecosystem of gems make it easier for developers to implement complex functionalities quickly.

Recommended for

  • Startups looking to prototype quickly
  • Developers who prefer a simple and elegant syntax
  • Teams that prioritize rapid development
  • Applications that rely on CRUD operations

Kevel videos

Overview of Kevel

Ruby on Rails videos

Ruby On Rails Biggest Waste Of Time In 2020 | Ruby on Rails Dead

More videos:

  • Tutorial - Ruby on Rails Tutorial | Build a Book Review App - Part 1

Category Popularity

0-100% (relative to Kevel and Ruby on Rails)
Advertising
100 100%
0% 0
Developer Tools
0 0%
100% 100
Ad Networks
100 100%
0% 0
Web Frameworks
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Kevel and Ruby on Rails

Kevel Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
Adzerk is a suite of APIs that make it easy for engineers and PMs to design, build, and launch a fully-customized, server-side ad server. Sold as an infrastructure-as-a-service for enterprises, plans start in the $3K-$5K/month range and scale based on needed features and monthly request volume.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
AdZerk offers members of the ad industry a unique and custom solution unlike any other. With the AdZerk API, users can build custom online ad serving platforms to cater to their own specific needs.

Ruby on Rails Reviews

  1. Stan
    · Founder at SaaSHub ·
    The most productive web framework

    Yes, there are other more trending frameworks; however, nothing reaches the productivity of Rails. It's simply unbeatable if you have a small team.

    For example both SaaSHub and LibHunt were built on Rails.

    🏁 Competitors: Django, Laravel

Top 9 best Frameworks for web development
The best frameworks for web development include React, Angular, Vue.js, Django, Spring, Laravel, Ruby on Rails, Flask and Express.js. Each of these frameworks has its own advantages and distinctive features, so it is important to choose the framework that best suits the needs of your project.
Source: www.kiwop.com
Top 5 Laravel Alternatives
In terms of documentation, guidelines, and libraries, Ruby on Rails is the superior framework for smaller applications. Since it entered the online scene before Laravel, its community is larger and more well-liked among programmers. When compared to other Laravel alternatives, Ruby’s code is much simpler to understand and write.
Top 10 Phoenix Framework Alternatives
While modern frameworks try to minimize the tradeoffs to a limited extent, none of them has come closer to the implementation of the Phoenix Framework, which offers Ruby on Rails levels of productivity while being one of the fastest frameworks available in the market.
10 Ruby on Rails Alternatives For Web Development in 2022
Once a prolific web development technology, in 2021, both Ruby and Ruby on Rails are considered dying technologies. The data speaks for itself. In October 2021, Ruby lost 3 ranks in the Tiobe Index compared to October 2020 and became the 16th most searched programming language. The same decline in Ruby on Rails popularity is demonstrated by Google Trends. The language...
Get Over Ruby on Rails — 3 Alternative Web Frameworks Worth Checking Out
Disclaimer: I started working on this article before the big controversy about Basecamp happened. I don’t want to make any point about this in the article. Regardless of what DHH and others are saying on different topics, Ruby on Rails is still a great piece of software and will continue to be. But there are some great alternatives as well that I would like to highlight.

Social recommendations and mentions

Based on our record, Ruby on Rails seems to be more popular. It has been mentiond 143 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Kevel mentions (0)

We have not tracked any mentions of Kevel yet. Tracking of Kevel recommendations started around Mar 2021.

Ruby on Rails mentions (143)

  • 🔥 Why Everyone Is Talking About HTMX: The Game-Changer for Web Development
    🌍 Who Should Use HTMX? ✅ Django / Flask / Rails developers ✅ Express / Node.js backend lovers ✅ Fullstack devs who want LESS frontend headache ✅ Teams jo SSR + SEO ko priority dete hain. - Source: dev.to / 1 day ago
  • Unlocking Opportunities: How to Thrive as a Ruby Engineer in Today's Tech Landscape
    Ruby on Rails open source projects. Contribute and learn at the same time. - Source: dev.to / 22 days ago
  • Open Source: A Goldmine for Indie Hackers
    Speed of Development: Frameworks such as Django or Rails accelerate the development process. - Source: dev.to / 22 days ago
  • Indie Hacking with Open Source Tools: Innovating on a Budget
    This ecosystem is fueled by repositories hosting powerful languages, functions, and versatile tools—from backend frameworks like Django and Ruby on Rails to containerization with Docker and distributed version control via Git. Moreover, indie hackers can also utilize open source design tools (e.g. GIMP, Inkscape) and analytics platforms such as Matomo. - Source: dev.to / 24 days ago
  • Charybdis ORM: Building High-Performance Distributed Rust Backends with ScyllaDB
    Ruby on Rails (RoR) is one of the most renowned web frameworks. When combined with SQL databases, RoR transforms into a powerhouse for developing back-end (or even full-stack) applications. It resolves numerous issues out of the box, sometimes without developers even realizing it. For example, with the right callbacks, complex business logic for a single API action is automatically wrapped within a transaction,... - Source: dev.to / about 1 month ago
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What are some alternatives?

When comparing Kevel and Ruby on Rails, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Django - The Web framework for perfectionists with deadlines

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Laravel - A PHP Framework For Web Artisans

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

ASP.NET - ASP.NET is a free web framework for building great Web sites and Web applications using HTML, CSS and JavaScript.