Google Tag Manager
Google Analytics
Adobe Analytics
Mixpanel
Heap
Smartlook
Looker
Segment
Plausible.io
Matomo
Fathom Analytics
Google Analytics
Simple Analytics
umami
Clicky
Pirsch Analytics
Plausible Analytics is not designed to be a clone of Google Analytics. It is meant as a simple-to-use replacement and a privacy-friendly alternative that can help many site owners.
It's quick, simple to use and understand with all the metrics displayed on one page. Doesn't track hundreds of metrics like Google Analytics does
Lightweight script of less than 1 KB so sites load fast. The script is 45 times smaller script than the Google Analytics one
Doesn't use cookies so there's no need to worry about cookie banners
Doesn't track personal data so it's compliant with GDPR out of the box and you don't need to worry about asking for data consent
It's open source with the code available on GitHub so you can even self host exactly the same product free as in beer
Unlike Google Analytics, the cloud product is not free as in beer because the business model is subscriptions rather than selling the data of your visitors. Plausible Analytics is bootstrapped without any external funding so the subscription fees help cover the costs and time spent on development.
Google Tag Manager Plausible.ioI've been using plausible since Sep 2019 and never had any doubts about it. It provides me with everything I need related to visitor stats while keeping privacy in first place.
It doesn't slow down my website loading speed (it's amazing, it's less than 1KB in size!), is not blocked by adblockers since it's not really a tracker tracker, and owners are super cool and they actually respond to every inquiry you could possibly have.
If you're looking for de-googling your stuff, you can start with Plausible :)
I tried several analytics tools prior to Plausible, namely Google Analytics and later on Matomo. I found both to be fairly complicated for my usage which is a personal blog. Complicated in the way I had to install and use them. Plausible's simple to set up approach combined with a very clean and inviting user interface was a breath of fresh air. It's simple and clean enough that it actually makes me want to check and analyse my traffic which is a feeling I never thought I'd have having tried alternatives.
It offers clear information about what I really need, without distractions, without advertising and does not slow my site.
Based on our record, Plausible.io seems to be a lot more popular than Google Tag Manager. While we know about 187 links to Plausible.io, we've tracked only 3 mentions of Google Tag Manager. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.
Design a change global positioning framework, for example, Google Tag Manager and Google Analytics objectives and occasions, to log transformations and client ways (you can gain proficiency with about how to do that in our post, The Top 12 Website KPIs for Small Business). Source: over 2 years ago
For years, Google Tag Manager (GTM) has made it easy for marketers and analysts to install and manage third-party analytics and marketing tools on their websites and apps. It provides a centralized platform allowing non-technical team members to add, edit, and disable tags without having to touch the source code. This means they don't have to bug you to add new tags or edit existing ones in the event of an update. - Source: dev.to / over 2 years ago
For C360 implementations the there’s a tool called Segment (https://segment.com/) that unifies all the customer identities used across websites/phone apps. Within Segment there is a defined matching logic for identity resolution based on different keys used across apps such as User ID, email, phone number, address, social media account. The end result is each persona will have one Segment ID where all your traits... Source: about 3 years ago
I could do the same exercise with Google Analytics and Google Tag Manager, but luckily I don't need to, since Plausible already did. A piece of advice, rip out Google Analytics and use Plausible instead. It first of all doesn't destroy your website, and secondly it doesn't violate the GDPR - So you can embed it on your site without having to warn your visitors about that they're being spied on by Google. - Source: dev.to / 6 days ago
Also, currently we are using https://plausible.io/ for analytics. No other bugs. - Source: Hacker News / 8 days ago
I just swapped out Google Analytics with Plausible for AINIRO.IO. It’s only been a week, but so far I am super jazzed about it. First of all, Plausible doesn’t use cookies, so I can completely drop all cookie disclaimers and popups I had because of GDPR. Second of all, the site scores significantly better on load time. This results in a 10x better user experience for my website visitors, while making sure the... - Source: dev.to / 12 days ago
No clue what you mean, browser cache might even clear itself without you doing anything manually. This thing makes no sense. Nowhere ever did it say Tech Demo anywhere, not in the HN headline, not on the page itself. No, thanks. And even as a tech demo, there is nothing impressive going in. It is stores shit to local storage, I guess. Lol, I just looked this up, and it was in Firefox on 2009 already? WHAT?... - Source: Hacker News / about 1 month ago
> Just use GoAcces for fuck's sake. GoAccess seems pretty cool and is probably a good task for the job, when you need something simple, thanks for recommending it: https://goaccess.io/ Even if you have analytics of some sort already in place, I think it'd probably still be a nice idea to run GoAccess on your server, behind some additional auth, so you can check up on how the web servers are performing. That said,... - Source: Hacker News / 5 months ago
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
Matomo - Matomo is an open-source web analytics platform
Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.
Fathom Analytics - Simple, trustworthy website analytics (finally)
Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.
Heap - Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.
